Operative Media Reviews | Glassdoor

Operative Media Reviews

Updated July 5, 2017
64 reviews

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3.2
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Lorne Brown
37 Ratings

64 Employee Reviews

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Pros
  • Really enjoy working at Operative; good work life balance and nice people (in 4 reviews)

  • Relaxed work environment in terms of dress code, happy hours, etc (in 6 reviews)

Cons
  • This company has purely become a "Yes Boss" company (in 3 reviews)

  • Entry level pay is good for entry level but on the low end of the spectrum given the responsibilities (in 2 reviews)

More Pros and Cons

  1. "Good Company, Great People"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in New York, NY
    Current Employee - Anonymous Employee in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Operative Media part-time (More than 3 years)

    Pros

    Lots of smart people who are willing to work as a team toward a common goal. Executive team is open, straightforward and appreciative of good work. People who work hard will thrive here. Very flexible with work hours and vacation, as long as you get your work done. Positive environment and fun celebrations.

    Cons

    No snacks, but Bagel Mondays are great.


  2. "Good culture and industry standard technology"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in New York, NY
    Current Employee - Anonymous Employee in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Operative Media full-time

    Pros

    Really enjoy working at Operative; good work life balance and nice people. We have a lot of clients that will go on record saying how much they like working with us too which is not something you see often. It's a casual environment and no one micromanages you.

    Cons

    Office could use some sprucing up.

  3. "Work Life Balance"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Enterprise Sales Director in New York, NY
    Current Employee - Enterprise Sales Director in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Operative Media full-time (Less than a year)

    Pros

    Operative is a great company to work for - challenging with huge amounts of opportunity for growth. it's dynamic and flexible and you get out of the company what you out into it.

    Cons

    If you are looking for a stable environment without any major challenges, then this is not the company for you!

    Advice to Management

    Promote the social activity side of the company - people work hard at the company and it would be good to balance that up with more outside work social mlngling


  4. "Buyer beware"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Account Executive in New York, NY
    Former Employee - Account Executive in New York, NY
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at Operative Media full-time (More than 5 years)

    Pros

    Operative's position in the industry will provide great experience and even better industry contacts. Teams are great and usually inter-dept projects are seamless. Co-workers are supportive and friendly.

    Cons

    There isn't a real direction of the company, except to go public or sale. Innovation is severely lacking and new products are typically an accident. Direction can shift without any notice and you'll end up without any support. Top executives are complacent and just riding it out.

    Advice to Management

    Figure out a long term strategy. Maybe it's time for some fresh blood at the top....


  5. "A+ Product C+ Culture"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Revenue Team in New York, NY
    Former Employee - Revenue Team in New York, NY
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    I worked at Operative Media full-time (More than a year)

    Pros

    The software is best in breed and has no real competitors in the market. The services for both programmatic and ad ops are 5 star (i.e. white glove service, 15 years of experience in working with publishers, Google DFP Certified folks in client services). Like most tech companies today, they provide snacks, sodas, bagels on Wednesdays, the occasional happy hour, and even a keg in the common area once a quarter. The people that work there are really intelligent and hard working.

    Cons

    The revenue team is held accountable for goals with no training, poor sales enablement tools, week accounts to call on, and little bandwidth from management. Leadership does not hold themselves or the organization accountable for internal process. Way too many hunters in the forest.

    Advice to Management

    Work on internal process and a monthly newsletter updating the team on happenings within the organization.


  6. "Ad operations Executive"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Ad Operations Executive in New York, NY
    Current Employee - Ad Operations Executive in New York, NY
    Recommends
    Neutral Outlook
    Approves of CEO

    I have been working at Operative Media full-time (Less than a year)

    Pros

    -Team work is good
    -Can work frequently
    -No restrictions
    -At free time we can do anything
    -Team work

    Cons

    There is no support for learning anything


  7. Helpful (1)

    "Sales Representative"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in New York, NY
    Current Employee - Anonymous Employee in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Operative Media full-time (Less than a year)

    Pros

    Super friendly environment! Everyone is always there to lend a hand!
    Bagel Wednesday's!

    Cons

    Bathrooms need some improvement!
    Office is getting a little congested!

  8. "Great place to work/grow your career"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Sales in New York, NY
    Current Employee - Sales in New York, NY
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Operative Media full-time (More than 5 years)

    Pros

    - Work hard/play hard atmosphere
    - Easy access to management
    - Good cross-departmental relationships
    - Strong promotion from within mentality

    Cons

    - Things move fast, sometimes people get lost in the hectic day-to-day

    Advice to Management

    Continue to foster young talent, try to dedicate more time to explaining company mission & progress to employees


  9. "Work hard and be rewarded"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Sales in New York, NY
    Current Employee - Sales in New York, NY
    Recommends
    Positive Outlook

    I have been working at Operative Media full-time (More than 5 years)

    Pros

    You don't need to have 10 years of experience or an MBA to work up the chain at Operative. If you work hard you'll get noticed by management. In addition, it's the type of company that is well-positioned in the market but agile enough to try new things. This is not a corporate environment. Last thing: you can learn a ton about the industry here if you care to.

    Cons

    Like most ad tech companies, Operative is not experiencing explosive growth. They are however steadily growing their market share.

    Advice to Management

    Keep being as accessible as possible and continue to take risks. There are a lot of smart people with big ideas that can benefit this company.


  10. Helpful (5)

    "Solid market niche position, but unable to scale"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in New York, NY
    Former Employee - Anonymous Employee in New York, NY
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at Operative Media (More than a year)

    Pros

    You get your hands dirty and learn a lot by doing. Start up culture and young. Occasional events and beers to get you thru the day.

    Cons

    After more than 10 years in the space, they have not figured out how to scale the organization and grow the company. Management does well enough to stumble from one fire to another, but they have failed to crystalize a real plan for improving the quality and availability of their software.

    Repeatedly have failed to evolve and respond with the changing adtech landscape.

    Advice to Management

    Accept your limitations and ask for help. Invest in hiring successful leaders who have done this work in similar environments from the ground up. Spending dollars on execs is not effective, if you are not spending on your critical technical engineers at all levels.


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