Rocket Fuel Reviews | Glassdoor

Rocket Fuel Reviews

Updated April 26, 2017
242 reviews

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Full-time Part-time

3.4
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Rocket Fuel CEO Randy Wootton
Randy Wootton
56 Ratings

242 Employee Reviews

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Pros
Cons
  • Business strategies & initiatives slow to produce results of growth (in terms of stock price etc) but heading in the right direction (in 10 reviews)

  • Typical growing pains of a fast-growing company, but nothing glaring (in 9 reviews)

More Pros and Cons

  1. Helpful (1)

    "Collaborative, smart people, happy at work, company spirit to analyse areas of underperformance, open to testing ideas"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Network Analyst in Redwood City, CA
    Current Employee - Network Analyst in Redwood City, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (Less than a year)

    Pros

    1) people work as a team, focused on benefits to company
    2) very willing to help and share skills
    3) welcome challenges to existing approaches when backed-up
    4) most people seem happy at work, air of camaraderie

    Cons

    Mid-peninsula location means lengthy commutes

    Advice to Management

    as you grow, maintain the open atmosphere of the all-hands mtgs, the connection to employees on the lower rungs and the "excellence through self-examination and correction" which has been evident at all-hands.


  2. Helpful (1)

    "Best career decision I've made."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Redwood Shores, CA
    Current Employee - Anonymous Employee in Redwood Shores, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (More than a year)

    Pros

    1. Industry leading technology
    2. Interesting and challenging work
    3. Well communicated corporate vision
    4. Bright, happy co-workers
    5. Great corporate culture and perks
    6. Hard work is recognized and rewarded
    7. Constantly learning

    There is a real commitment to employee happiness and development. Yes, some teams have more opportunities than others, but the company is very strong and growing with new avenues for advancement opening constantly. Executive vision is very clear and well communicated. People are genuinely happy to work here.

    Cons

    1. Commute could be better
    2. Rapid growth means balancing the chaos of a start-up with the need for more rigid corporate structure and dilutes the culture
    3. Work/life balance tends to favor work

    Advice to Management

    Continue to recognize the people who make this company great and don't lose sight of the culture that makes this a special place to work.


  3. Helpful (1)

    "Fun, growing company with rock solid performance"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Not An Engineer Don't Play One On TV in Redwood City, CA
    Current Employee - Not An Engineer Don't Play One On TV in Redwood City, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (More than a year)

    Pros

    Rocket Fuel is, in the words of the CEO, "nerdy but loveable". Fantastic product, great people, and good perks.

    Cons

    There are some growing pains in terms of scaling, but I'm not too worried. I see good progress.


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  5. Helpful (4)

    "Great company, fun place to work, good experience"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Rocket Scientist in Redwood City, CA
    Former Employee - Rocket Scientist in Redwood City, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at Rocket Fuel full-time (More than a year)

    Pros

    Great hands on experience
    Really bright people, who really are nerdy but loveable
    Forefront of RTB advertising technology
    Great career growth opportunities outside of engineering
    Company is going places
    I did not see the politics some other reviewers complained of

    Cons

    Typical lots of hours startup, but not overly so


  6. Helpful (1)

    "So far so good."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time

    Pros

    free lunch every day. Also free snacks.
    company with great potential.

    Cons

    Haven't found so far.
    Maybe I can find more in the future....


  7. Helpful (1)

    "Great company that is growing very fast"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Redwood City, CA
    Current Employee - Anonymous Employee in Redwood City, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (More than 3 years)

    Pros

    Great people, great technology, management really cares about employees and keeping them engaged while growing very quickly. Management is very supportive of employees changing roles and trying new jobs to continue their growth and development. It is one of the best companies that I've ever worked at.

    Cons

    The company is growing so fast that roles can change quickly at times, and the culture is evolving as new employees are hired. I think biggest weakness is that management relies on informal communication and email too much and as we grow we need much more formal communication to ensure everyone is on the same page going forward.

    Advice to Management

    Hire someone to be in charge of internal corporate communications to publish a semi-monthly newsletter and communicate key hiring decisions or role changes internally quickly and efficiently. Limit emails sent across the company


  8. Helpful (1)

    "Best career move ever...what a fun and crazy ride!"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time

    Pros

    Love the company, culture, growth opportunities, founders, crazy growth...oh, actual technology that WORKS!

    Cons

    Growth is really hard. You can't make everyone happy and some people can't cut it in this environment - need to assess those that are being brought on / new hires at this time that will continue to contribute to the culture in a positive way.

    Advice to Management

    Keep listening to the employees, give growth structure and opportunities in all departments and bridge the gap between departments.


  9. Helpful (1)

    "Once in a lifetime opportunity!"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Redwood City, CA
    Current Employee - Anonymous Employee in Redwood City, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (Less than a year)

    Pros

    -Great career opportunity
    -Learning new skills almost daily
    -Supportive team and manager
    -Feels like a family
    -Fun environment
    -Lots of free food
    -Cool company-wide events

    Cons

    -Long daily commute
    -Not sure if this is a true Con - we all work a lot of hours, but there's always payoff and it feels worth it.

    Advice to Management

    Continue to encourage a friendly, helpful environment.


  10. "Fast growth, great tech, fun people."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Middle Manager in Redwood City, CA
    Current Employee - Middle Manager in Redwood City, CA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (More than a year)

    Pros

    Smart, fun, well intentioned people.
    Fabulous AI based technology.
    Growth and opportunity abounding.

    Cons

    Growing pains. Some haven't adjusted to the larger company phase well (see sour grapes reviews for proof of same).
    Can be hard to get all the info you want/need. Takes more effort than is ideal.

    Advice to Management

    Keep optimizing, and don't be afraid to make changes when and where they're needed. Change doesn't favor the meek.


  11. Helpful (1)

    "Great work, great people"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Rocket Scientist
    Current Employee - Senior Rocket Scientist
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Rocket Fuel full-time (Less than a year)

    Pros

    * Work is very exciting, diverse and flexible. Its spans a wide range of areas.
    * People are excellent, knowledgeable and helpful (great backgrounds)
    * Compensation and benefits are very nice
    * The company is growing very fast and has great potential. Lots of customers and exchange integrations
    * Opportunities to contribute to community (food drive etc.)
    * Great work/life balance
    * Great office space and location
    * Founders / management is very good and accessible

    Cons

    * No cons (its a great company)


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