SAP Director, Marketing Reviews | Glassdoor

SAP Director, Marketing Reviews

Updated April 3, 2017
13 reviews

Filter

Filter

Director, Marketing

3.7
Star Star Star Star Star
Rating Trends Rating Trends
Recommend to a friend
Approve of CEO

Employee Reviews

Sort: Popular Rating Date

Pros
Cons
More Pros and Cons

  1. Helpful (1)

    "Great company and values but can be frustrating to work for."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Marketing Director in New York, NY
    Current Employee - Marketing Director in New York, NY
    Recommends
    Neutral Outlook
    Approves of CEO

    I have been working at SAP (More than 3 years)

    Pros

    Good benefits. Global organization with a lot of interesting people. Company does try to keep the promise of making the world run better.

    Cons

    Poor digital skill set at company and lack of interest to train employees. Siloed organization. Hard to get things done and make an impact.

    SAP Response

    May 15, 2017 – Employer Brand Marketing Coordinator

    Thanks for your review. We will look into this.


  2. Helpful (2)

    "Senior Director - Marketing"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Director Marketing in Philadelphia, PA
    Current Employee - Senior Director Marketing in Philadelphia, PA
    Doesn't Recommend
    Positive Outlook

    I have been working at SAP full-time (More than 5 years)

    Pros

    Good benefits, good C-level leaderships; good brand

    Cons

    No growth opportunity (only when someone leaves); pay increase during the promotion year is max 5%; way too many lower level employees from Microsoft are migrating to SAP and are getting hired as SVPs.

    Advice to Management

    Please re-evaluate global marketing leadership. When CMOs claims leadership trust evaluation remaining same as last year (which was only 42% - lowest in the company) as one of her greatest achievement, then you know something is really wrong.

    SAP Response

    Aug 23, 2016 – Employer Brand Marketing Coordinator

    Thanks for taking the time to leave a review.


  3. "SAP Prod Mkt"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Senior Director, Product Marketing in Palo Alto, CA
    Current Employee - Senior Director, Product Marketing in Palo Alto, CA
    Recommends
    Positive Outlook

    I have been working at SAP full-time (More than 10 years)

    Pros

    Leaders in technology and strive for work life balance

    Cons

    Tech landscape is constantly changing, keeping up with future strategy

    SAP Response

    Jun 29, 2016 – Employer Brand Marketing Coordinator

    Always nice to see employees on here who have been with us for so many years. We appreciate your feedback.


  4. Is this helpful? The community relies on everyone sharing – Add Anonymous Review


  5. Helpful (3)

    "A good company, good benefits for people that don't want to deal with startups"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Director of Marketing in San Francisco, CA
    Current Employee - Director of Marketing in San Francisco, CA
    Recommends
    Neutral Outlook
    Approves of CEO

    I have been working at SAP full-time

    Pros

    Good benefits, decent pay, free beverages and lunch, regular social gatherings, beer bashes, etc. Very into HR, employee motivation, employee engagement, professional development. You're never worried about having the right equipment (whatever you want, mac or pc)

    Cons

    Bureaucracy, slow moving machine that wants to be a startup but can't because they are a German company, where the (socialist) labor laws protect people that would have been let go a long time ago. Not to say there are great German employees, but people that are in the HQ city of Waldorf are lifers and there's nothing else for them there - the entire town was built around SAP. Lifers are often really low motivation and just do what they can to get the checkbox with little to no effort.

    Also, the internal tools and processes are mind bogglingly difficult. You can't call or email anyone -only open tickets with IT and even HR.
    If you want a fast-paced company with a startup culture- SAP is not the place for you.

    Advice to Management

    Hire more Non-German employees, relocate some or all company operations to USA. You want to be seen as a critical technology company - you have to be a US company to have that recognition. While we all recognize that millenials are critical because of the aging workforce - you're not fooling anyone when you say you want them for talent you want to hire them because they are cheaper and not pay for experienced people. Experienced people having higher ROI than millenials - it's because of experience.

    SAP Response

    Apr 7, 2016 – Employer Brand Marketing

    Thanks for taking the time to write a detailed review. And glad you like the employee development, motivation, and engagement. And appreciate the advice and cons. All feedback is helpful. We are a ... More


  6. "Fantastic!! If you like working with smart people, SAP is the place to be."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Marketing Director in Portland, OR
    Current Employee - Marketing Director in Portland, OR
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at SAP full-time (More than 8 years)

    Pros

    Software is one of the best industries to work for and SAP is one of the leaders in the software industry. As an employee, you have opportunities for personal growth. Since a lot of employees work remotely, there is not a strong office culture but the company has strong core values.

    Cons

    As with many companies who are experiencing double-digit growth every year, change is the name of the game at SAP. Sometimes it seems we go through changes just to shake things up.

    Advice to Management

    Being a German company, SAP has at times a stuffy corporate culture and need to over-complicate things. However, with the appointment of the new CEO there is a positive change in the right direction. Bill McDermott has brought transparency and simplification to SAP.


  7. "Great company to work for!"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Director Marketing Operations in Palo Alto, CA
    Current Employee - Director Marketing Operations in Palo Alto, CA
    No opinion of CEO

    I have been working at SAP full-time (More than 8 years)

    Pros

    Good management, great products, awesome environment to work in!

    Cons

    Company's location is not ideal


  8. Helpful (2)

    "Good people, difficult to get things done."

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Marketing Director in Palo Alto, CA
    Former Employee - Marketing Director in Palo Alto, CA
    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO

    I worked at SAP full-time (More than 5 years)

    Pros

    Nice perks, like a cafeterias at the big offices. Also on-site gym & dry cleaning available. Relatively easy to work from home when necessary since communications are often via email and conference calls.

    Cons

    There is a collaborative decision making model, which sounds nice, but it's unclear who has what authority because every project is different. For example, sometimes your boss saying yes doesn't make another team help out when you need them. And if you didn't contact executive X until too late, then they might not want to help you. Overall, it's hard to get be on the cutting edge of anything because so many people have to be involved with the decisions. And little things like budgeting is difficult, you manage your budget offline in Excel because accessing the system isn't always accurate or up to date, it takes 2 weeks to get a purchase order open and over a month to get vendors paid. I came to SAP through acquisition, and after the merger, I felt my career took a big step backward because half my job was getting all of the little things in line to get something complete.

    Advice to Management

    Please encourage better engagement between sales and marketing. Marketing wants to help sales but often is kept at arms length, this needs to be at the executive, middle management, and individual contributor level. All marketing projects should have sales input, or more ideally customer input. It's a big organization, but marketing can't do their jobs from an ivory tower.


  9. Helpful (1)

    "Overall, SAP is a good place to work."

    Star Star Star Star Star
    • Work/Life Balance
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Director Solution Marketing in Palo Alto, CA
    Current Employee - Director Solution Marketing in Palo Alto, CA
    Recommends
    Approves of CEO

    Pros

    SAP has the advantages of a large company. You will always find opportunities internally if necessary and you get the support to do so. Another reason is the SAP culture. It is about open communication and sharing what keeps the dialogs open. SAP is an international company with cross-continent teams working together. It is a great place for diversity.

    Cons

    SAP has also the disadvantages of a large company. Many procedures (known or unknown) that needs to be followed, many guidelines (for good or for bad) and political battles, especially after acquisitions.

    Advice to Management

    Less time working on political/career advancement and more time leading teams and working as a team.


  10. Helpful (2)

    "Great place to be"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Marketing Director
    Current Employee - Marketing Director
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at SAP full-time (More than 8 years)

    Pros

    This is s greet company with a real vision for where it wants to go.

    Cons

    Work loaf can be overwhelming at times

    Advice to Management

    Set more realistic goals and expectations.


  11. "Great challenges, interesting work, good people"

    Star Star Star Star Star
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Senior Director Marketing
    Former Employee - Senior Director Marketing
    Recommends
    Neutral Outlook
    No opinion of CEO

    Pros

    always challenged, very innovative projects

    Cons

    very difficult to move positions or advance in your career without leaving