Soraa Reviews | Glassdoor

Soraa Reviews

Updated May 9, 2017
60 reviews

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2.5
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Jeffery Parker
22 Ratings

60 Employee Reviews

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  1. "process engineer"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Fremont, CA
    Former Employee - Anonymous Employee in Fremont, CA
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    I worked at Soraa full-time (More than a year)

    Pros

    Make beautiful lights and LED is made in USA. One of the few remaining fabs in the SF bay area

    Cons

    Company is not making money, hard to buy anything. It's a small company, but people form little cliques and keep things to themselves, making work very inefficient.

    Advice to Management

    Give people a chance to grow


  2. "Company review"

    StarStarStarStarStar
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee

    Pros

    Good company with nice people to work with.

    Cons

    Limited career and personal growth.

  3. "Death by a million painfull cuts."

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Engineer in Fremont, CA
    Former Employee - Engineer in Fremont, CA
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Soraa full-time (More than 3 years)

    Pros

    Compensation package, medical benefits, snacks, sodas, Friday pastries, and some good, well-intentioned, hard-working people.

    Cons

    Exceptionally poor management from Directors to the CEO. Extreme lack of vision with a new, "Me too!" focus. There was bias, accepted drug use, empire building between departments, and plenty of the blame game. Seeing the good ones get laid-off while the dead wood remains is a productivity killer and promotes apathy. HR is in a constant battle to keep the lid on people quitting or getting laid off.

    Advice to Management

    You are waiting to die, picking up a paycheck in the process. Do the right thing and try to get some of Vinod's money back by selling the Gan/Gan tech to a company capable of doing something with it. Pathetic.


  4. "Unqualified people in leadership positions with poor soft skills"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Fremont, CA
    Current Employee - Anonymous Employee in Fremont, CA
    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO

    I have been working at Soraa (More than 3 years)

    Pros

    Great technology, CEO is a good guy with a great vision. But he's hands off on day to day operations. Provides little direction to his direct reports.
    VP and Directors have adverse personalities and entrenched in their behaviors with poor management skills. Company contributes to cost of insurance, provides pastries and donuts every Friday. Provides free snack and soda to employees. No healthy options though.

    Cons

    Little to none opportunity for advancement, no pay increases. Vindictive HR department. All the leadership is just in it for what they can get out of it for themselves. And will do what they can to make themselves look good at others expense.

    Advice to Management

    None. There's nothing that can be done when leadership at the top does not manage down or get involved in day to day activities.


  5. "NPI Manager Mfg Ops"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Senior Manufacturing Engineer in Fremont, CA
    Former Employee - Senior Manufacturing Engineer in Fremont, CA
    Doesn't Recommend
    Neutral Outlook
    Approves of CEO

    I worked at Soraa full-time (More than a year)

    Pros

    Fast pace, great opportunity for growth, great product, defined a new level of MR16. LED puts out a beautiful light. Engineering teamwork brought a new revenue stream by creating their own lamp product and business.

    Cons

    LED manufacturing was way too costly to be competitive in a race to the bottom pricing. Blue LED is a difficult process in high volume and lack of funding. Management has unqualified operations director / quality ruined the experience of the culture. Blame game.

    Advice to Management

    Need to have better organized structure of qualified personal, and to reward and recognize the contributors, who played a huge role to their success. New players had lack of vision and experience in lighting and HR was abusive.


  6. "Blah"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Operations in Fremont, CA
    Former Employee - Operations in Fremont, CA
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    I worked at Soraa full-time (More than a year)

    Pros

    If you want to work a ton it's ok.

    Cons

    Be careful what you want.

    Advice to Management

    I know you're desperate.


  7. "equipment engineer"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Equipment Engineer in Fremont, CA
    Former Employee - Equipment Engineer in Fremont, CA

    I worked at Soraa full-time (More than 3 years)

    Pros

    challenging new technology, new equipment, and willing to try new things.

    Cons

    to many changes in management.

    Advice to Management

    nonthing

  8. "Process Engineering Technician"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Process Engineering Technician in San Jose, CA
    Former Employee - Process Engineering Technician in San Jose, CA
    Doesn't Recommend
    Negative Outlook
    Approves of CEO

    I worked at Soraa full-time (More than 5 years)

    Pros

    Great peope with great technology. You will learn a lot if you are open to feedback and work hard. Management are caring and put people first. Great health benefits. Free snacks, free breakfast every Friday.

    Cons

    The cost is too high. Some process issue need to be resolved to cut cost and improved the product performance. Short of funding.

    Advice to Management

    Thank You for being nice and caring


  9. "Engineering Tech"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    No opinion of CEO

    Pros

    Cutting edge opto-electronic device experience. Good engineers and managers that wants to do a good job.

    Cons

    Inept executive staff driving by a CEO who is clueless. If you are a manager and above, CEO will micromanage every aspect of your job, denigrate you publicly in meetings, and create a culture of fear where nothing will happen in meetings that he attends. Miserable place to work as a manager.

    Advice to Management

    Fire the CEO and get someone who really knows how to run a company, build a great culture, and truly values the staff.


  10. "EA/Marketing Coordinator"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    Pros

    They make a great product. Fun environment, friendly employees.

    Cons

    Still trying to iron out a some serious issues. Things change organizationally which causes some instability. Organization is top heavy..

    Advice to Management

    The company would benefit greatly from a more cohesive vision, better execution and accountability.


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