The Berry Company Reviews

Pros

-Decent Commission Structure
-Good Car Allowance
-Decent Benefits
-Good 401k match
-Great Co-Workers

Advice to Management

Listen to the reps and managers who have worked the markets for the past 4-5 years. In some of the southern rural markets, online content management for several hundred dollars per month is not going to sell when you can barely even get a cell phone signal there.

Pay premise reps a base pay comparable to what competitors are paying. I was able to more than double my base pay when I left and I am no longer traveling 85% of the time away from home.

Pros

Decent money if you work for it, like most other places. A few senior leaders at the corporate level that can be helpful, but are detached from the local reality. Decent, but over priced and outsourced digital product.

Advice to Management

Drain the swamp.

Pros

you can build great sales activity habits here because everything is watched. There is also constant critique and numbers based recognition, so it helps to hold you accountable.

Advice to Management

Focus more on leadership, coaching, and positive reinforcement. Not so much on the used car salesmen approach.

Pros

Colleagues were - lot of idea sharing for success - motivated one another. Great environment in that respect.

Advice to Management

Use SMART goals - Specific, Measurable Attainable Realistic and Time Based - Emphasis on Realistic - Phone Books have gone the way of the Dodo Bird. Do not try to brainwash reps that their use has not drastically declined and then hold them accountable for those losses. Also offer digital products that are not so costly to advertiser Make sure there is truly a demand for advertiser services in those smaller markets that the Berry Dayton office calls into. When the market is small (ie: town in the boonies) it doesnt matter how great your online presence is if there are only 3 people searching for your services every month - you are not going to recover your investment in such a small market. Also get rid of managers who seem to have people in tears everday. Just my two cents worth - most folks were great. Sales is tough and you hear "no" all day - don't make matters worse by expecting the impossible - overcoming all of those print advertiser precancellations and losses - Starting a new phone book with accounts having already called in to cancel the next publication - and being in the red on day one is really demoralizing. your reps will end up totally dissolutioned. Hopefully some of this has been addressed since my tenure bc i truly loved working at Berry but I could not pull off the impossible. I am pretty good too - I am happy to report that I have had Great Success in Sales since leaving Berry. If these things have been addressed - go for it - its a fun place to work and family/work balance is awesome!

Pros

Base salary is ok. Benefits could be more affordable for the family plan. Employees are friendly but a little uptight and on edge expect for a couple of employees.

Advice to Management

General manager great upbeat guy. Hire more management like him and not the smug types under him. Attitude is everything.

Pros

They provided good training for consultative selling. I liked my co-workers, and for the most part, there was a sense of camaraderie. They use SalesForce, which I liked. I made decent money, and great money for someone so fresh out of college.

Advice to Management

Take a more teaming, supportive approach to managing.

Pros

Wonderful management and extensive training.

Pros

Coworkers are great. Most will work together.

Advice to Management

Get new management

Pros

Can make decent money. People you worked with.

Advice to Management

Find a new job.

Pros

Local management, work and life balance is excellent

Advice to Management

n/a