The Brand Factory Reviews | Glassdoor

The Brand Factory Reviews

Updated May 7, 2019

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Found 31 reviews

2.5
StarStarStarStarStar
Rating TrendsRating Trends
34%
Recommend to a Friend
33%
Approve of CEO
Joseph Sulpizi
20 Ratings
  1. "Great place to work!"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Anonymous Employee 
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at The Brand Factory full-time for more than 3 years

    Pros

    Great culture, supportive environment. When projects get hard everyone is helpful and kind. There is a lot of trust in the team and there is nobody I don't like. There is a great social culture too if you want it, with people regularly going out after work or meeting up for stuff on the weekend. Great office location.

    Cons

    Office can be a bit loud, but put in your ear buds and you're good to go.

    Advice to Management

    Try to communicate news proactively instead of waiting for everyone to find out first.

    The Brand Factory2016-03-09
  2. "It's not that bad!"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Anonymous Employee 
    No opinion of CEO

    I worked at The Brand Factory full-time

    Pros

    Amazing group of people to work with and cool accounts to manage.

    Cons

    Yes, the owner can be difficult at times but which owner isn't? It's not always going to be roses and flowers and you need to make the best of the situation if you choose to stay. It isn't everyone's cup of tea for sure, you either love him or hate him.

    Advice to Management

    Keep up the good work.

    The Brand Factory2019-05-07
  3. "we"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Toronto, ON

    I worked at The Brand Factory full-time for less than a year

    Pros

    people, management, growth, volume, intense

    Cons

    location, pressure, nation, versatility, best

    The Brand Factory2018-11-12
  4. Helpful (10)

    "Worker"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Anonymous Employee 
    Doesn't Recommend
    Disapproves of CEO

    I worked at The Brand Factory full-time

    Pros

    The location is stunning and is in a beautiful part of downtown Toronto.

    Cons

    You are working as a slave, they do not care at all about you and only want the work done no matter what the cost is. All the reviews are right, this place will take all your confidence and drain you mentally and physically. In my time there, I lost weight, I developed anxiety and went through an insane depression. There are better places out there with better hours and environment. The environment in there is just toxic...

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    Advice to Management

    Care for your workers, stop treating them like slaves.

    The Brand Factory2018-11-15
  5. Helpful (6)

    "Eek."

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Anonymous Employee 
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at The Brand Factory full-time

    Pros

    1. You can become very close with the people you work with, who make coming into the office every day bearable.

    Cons

    1. Work-life balance is non-existent. Mornings, nights, weekends - you are expected to deliver on completely unreasonable deadlines. Keeping in mind you are likely going to have your work shredded apart by Joe Sulpizi (more to come later), being motivated to work is nearly impossible. 2. Clients. Sure, they're are a bunch of nice people, but your clients are 90% stocked with friends of Joe who work within the real...

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    Advice to Management

    Loosen right up, and understand the level of talent you have in that building. If you want to grow, get bigger and better then trust the people you've hired! I worked with so many creative and talented people who have not once had the ability to showcase their creative thought process and abilities. Open your eyes, back off and let people work.

    The Brand Factory2018-11-12
  6. Helpful (1)

    ""A chance to hit the ground running and work with an amazing team""

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    Current Employee - Anonymous Employee 
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at The Brand Factory full-time for less than a year

    Pros

    -supportive teams -opportunity to suggest ideas -work/life balance

    Cons

    - generally no working from home

    Advice to Management

    - encourage employee suggestions/feedback on workplace culture & innovations

    The Brand Factory2018-06-20
  7. "Overall Good Experience"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Anonymous Employee 
    No opinion of CEO

    I worked at The Brand Factory full-time for more than a year

    Pros

    Good creative and great people to work with.

    Cons

    Owner can be difficult to work with.

    Advice to Management

    Try and treat everyone equally.

    The Brand Factory2018-05-29
  8. Helpful (9)

    "Very irrational. Do not Recommend."

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Compensation and Benefits
    Current Employee - Anonymous Employee 
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I have been working at The Brand Factory full-time

    Pros

    Pay is above industry standard but it comes with a cost

    Cons

    Work is sub par Little to no direction President is irrational and moody at best. Screams orders at most of the staff and will hire and fire on a whim. Do NOT leave an agency role to come and work here. While the idea of working in yorkville for above average pay will lure you in, you have to be prepared to say yes to everything the president says ... or else. I overheard him several times threaten to fire staff...

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    Advice to Management

    Hire actual industry experts and let anyone else call the shots

    The Brand Factory2018-05-04
  9. Helpful (8)

    "Abandon all hope ye who enter here"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Anonymous Employee 
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at The Brand Factory full-time

    Pros

    Location is central and accessible by subway. Offices are bright and slick. Surprising number of friendly and capable talent. For some, there is usually no demand for overtime. Best of all, you’re close to a bunch of legit agencies where you can more easily interview for a real advertising job.

    Cons

    One-man shops, without redundant layers, can be efficient places to create exciting work. Not this one. Ruled by a bully with no real understanding of strategy, insight, or process, the work is usually dragged down to subterranean levels of meaningless or insipid. (But it doesn’t matter because most of the work is for real estate which only becomes public after a project is pretty much sold.) All this would be OK for...

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    The Brand Factory2018-03-19
  10. Helpful (6)

    "Unappreciated"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Accounts in Toronto, ON
    Doesn't Recommend
    Neutral Outlook
    Disapproves of CEO

    I worked at The Brand Factory full-time for less than a year

    Pros

    Very relaxed environment with amazing colleagues.

    Cons

    Very rigid and not flexible, unlike many other advertising agencies - the boss's way or the highway. They take all their employees for granted, and doesn't treat us very well. No company culture.

    Advice to Management

    Take more time to develop a company culture and get to know your employees. This will incentivize them more to stay and work harder to help the company.

    The Brand Factory2018-02-19
Found 31 reviews