Wayfair Marketing Manager Reviews | Glassdoor

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Wayfair Marketing Manager Reviews

Updated Jan 3, 2020

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3.9
99%
Recommend to a Friend
99%
Approve of CEO
Wayfair CEO Niraj Shah
Niraj Shah
13 Ratings
  1. "Great place to progress your work experience and meet other young, smart, driven coworkers"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Marketing Manager in Boston, MA
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at Wayfair full-time for more than 3 years

    Pros

    Ownership of work stream at all levels, especially junior levels Smart, young, driven co-workers Fast-paced, innovative, and collaborative work environment Ample opportunities to grow skill set and transfer between teams/departments Great place to make life-long friends

    Cons

    No longer a start-up, don't look here if looking for small company feel

    Wayfair2019-08-15
  2. Helpful (4)

    "Tread Carefully...Not for Everyone"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Marketing Manager 
    Recommends
    Negative Outlook
    Approves of CEO

    I have been working at Wayfair full-time for more than a year

    Pros

    - Smart Energetic Driven People - Opportunity for Ownership - Free Beer/Wine - Generally flexible working hours - Lateral Moves are often welcome (if not necessary, see below) - Lots of opportunity to collaborate cross functionally

    Cons

    - Sink or Swim culture, do not expect people to guide you, and expect that you will be taken to task when you inevitably make mistakes. Do not expect a long grace period when ramping up. - Little to no institutional knowledge (depending on the group), which is frightening given the size and age of the company. - High turnover leads to staffing issues and often leads to sloppy org structures that stifle career development - Expect your work to be hijacked by the latest idea/initiative from senior leadership every quarter.

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    Advice to Management

    - You're a big company, it's time to start acting like it. Either commit to building and retaining expertise or start outsourcing and improve the bottom line. - Reduce the churn. Having to constantly re-prioritize kills productivity. - Address the morale problems seriously and take a hard look at how Senior Leadership may be contributing to the problem

    Wayfair2020-01-03
  3. Helpful (1)

    "Excellent place to work"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Marketing Manager in Boston, MA
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at Wayfair full-time for more than 5 years

    Pros

    Autonomy, Creative Work, Focus on development, Great place to learn marketing (industry leader across most marketing channels)

    Cons

    Big company, starting to be slightly bureaucratic. Overall still great.

    Wayfair2018-09-07
  4. Helpful (2)

    "Exciting tech company, work hard/play hard culture"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Marketing Manager in Boston, MA
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at Wayfair full-time for more than 3 years

    Pros

    - Tons of growth - Really smart management team - Good perks

    Cons

    - Internally competitive - The company changes tracks quickly which is both good and bad. Can mean more opportunity but can also mean that sometimes employees are moved around from group to group frequently

    Advice to Management

    Continue with transparency. Prioritize top projects and don't get distracted. Force middle management to continue to test and then actually implement winning tests.

    Wayfair2017-08-10
  5. "Fun, fast-paced, quickly growing company"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Marketing Manager in Boston, MA

    I worked at Wayfair

    Pros

    Great team culture(especially within marketing/business intelligence dept), lots of opportunity for advancement, measurable goals and KPIs.

    Cons

    Occasionally long hours, though this is offset by flex schedules in summertime and unlimited PTO. Can feel disconnected from departments in other parts of the company.

    Wayfair2016-10-20
  6. Helpful (2)

    "Had promise, but disappointed"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Senior Marketing Manager in Boston, MA
    Doesn't Recommend
    Neutral Outlook
    No opinion of CEO

    I worked at Wayfair full-time for more than a year

    Pros

    - Super intelligent people and good social culture - Good benefits - Lots of ownership potential and ability to move up in the organization if you stick it out - Great place to enhance analytical and marketing skillsets and get exposure to growing ecommerce company

    Cons

    - Stress levels on my team were very high and work/life balance promise didn't seem genuine in practice - Compensation is below average and can be stingy on perks - Micromanagement can be demotivating, but varies greatly across teams and managers - Young culture and great for those rising up from entry level, but if you're coming from the outside with advanced degrees or more experience, don't expect to be valued or rewarded for it

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    Advice to Management

    Focus on retention - people are burning out and some members of senior management are doing a poor job at supporting growth while keeping people motivating.

    Wayfair2015-02-19
  7. Helpful (2)

    "Great Place to Grow and Develop your Career"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Marketing Manager in Boston, MA
    Recommends
    Approves of CEO

    I have been working at Wayfair

    Pros

    Wayfair has a fast-paced, ever changing environment that thrives on the 'go-get-em' mentality. People who work hard, are motivated, and want to learn are definitely rewarded. There are so many opportunities here to grow & develop yourself and your career here, but like anything else it’s totally up to the individual to take advantage of these opportunities. The spirit of information sharing is unique to any other company, and managers encourage their employees at all levels to feel empowered by what they are doing. This makes for a really fulfilling and enjoyable work environment. There is also just enough of a competitive undertone that motivates everyone to do better.

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    Cons

    The constantly changing environment can be a challenging one to manage, especially if the change is not communicated effectively and thoroughly. Due to the growth, I think that upper management makes changes on a re-active basis and not a pro-active basis. So movement can sometimes seem abrupt or unplanned. i think it could be easily resolved with more communication from all departments. Salary comes up a frequently as a con. And while I agree that we may be on the lower end of market value, I think it's important to realize that we work amazing hours (9-6), have great benefits, and entry level employees have 16 paid vacation days. This is basically unheard of anywhere else. I would, however, agree that the bonus structure should be more rewarding/inciting.

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    Advice to Management

    Maintaining the corporate (or rather un-corporate) culture is going to be crucial as we continue to grow. This should definitely be a focus for upper management. Otherwise, continue doing what you are doing!

    Wayfair2012-05-08
  8. "A fast-paced company where hard work pays off"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Marketing Manager in Boston, MA
    Recommends
    Approves of CEO

    I have been working at Wayfair

    Pros

    - Amazing benefits - Relaxed office environment - Constant opportunities to advance - Several company outings each year - Easy commute from anywhere in the city CSN is a place where hard work does not go unnoticed. Like any great company, you need to go above and beyond to advance.

    Cons

    The pay is below average but the benefits package is significantly stronger than most companies. The desire to hire recent college grads can often be a bad thing because of the immaturity brought in.

    Advice to Management

    Too many young people come into CSN with unrealistic expectations. Your job is not always going to be enjoyable, if you continue to promise too much the high turnover will always be a problem.

    Wayfair2011-04-04
  9. "Exciting, fast-paced company. Fun if you can keep up!"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Marketing Manager in Boston, MA
    Recommends
    Approves of CEO

    I have been working at Wayfair

    Pros

    - Great experience for anyone looking to get into e-commerce - Extremely smart, highly-engaged workforce. No one's "mailing it in" - Meritocracy means that if you're a top performer, your career advances quickly - Rapid company growth - new roles or initiatives give opportunity for upward or lateral moves - Open work environment with very little politics - Young employee base means after-work parties are not to be missed

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    Cons

    - Priorities/strategies can change at drop of a hat, sometimes negating value of prior work - Communication from the top sometimes lacking, making it difficult to understand why you're doing what you're doing - Entry-level salaries (category management, operations) are well below market. $32k for top-tier college grads is ridiculous and starts employees off on the wrong foot. - Customer service employees are clearly unhappy - Young employee base can also mean a lot of first-time jobs with a high sense of entitlement

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    Advice to Management

    Can't complain with 50%+ growth yearly. Raising entry-level wage scale will go a long way towards better talent acquisition and increasing employee satisfaction. More frequent meetings with junior employees will help keep everyone in the loop and motivated.

    Wayfair2011-03-29
  10. Helpful (2)

    "Such a Shame"

    StarStarStarStarStar
    • Work/Life Balance
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Marketing Manager in Boston, MA
    Disapproves of CEO

    I worked at Wayfair

    Pros

    It is a wonderful place to learn in your field IF you are lucky enough to get the right manager. The benefits are good and the location is convenient to those living in the city. There are great people working there, it is a shame that all the best employees are leaving for better opportunities.

    Cons

    I get the oddest feeling that upper management is adding "fake" reviews into Glassdoor to make this place seem like a good place to work with fantastic opportunity for growth. The fact is, that couldn't be farther from the truth. CSN Stores used to be a place where everyone wanted to come to work. People used to have fun and learn from each other. It changed drastically in the years I worked there. You are paid next to nothing unless you are a new, transplanted director with years of "experience." You are led by these directors that have little to no people skills that barely let you in on what is happening at the company. It feels like you are waiting for this huge opportunity to open itself up and after years there, it seems as though this opportunity will never present itself.

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    Advice to Management

    Pay your employees more, let them know they are WORTH it and are important people! Let them know they are indispensable, because right now, everyone feels they could easily be replaced. The saddest part is that they wouldn't really care if they were. It is such a shame.

    Wayfair2010-08-13
Found 15 reviews