How much does a SEO Analyst make?

The average salary for a SEO Analyst is $73,853 per year in United States. Salaries estimates are based on 976 salaries submitted anonymously to Glassdoor by a SEO Analyst employees in United States.

The highest salary for a SEO Analyst in United States is $96,516 per year.

The lowest salary for a SEO Analyst in United States is $56,692 per year.

If you are thinking of becoming a SEO Analyst or planning the next step in your career, find details about the role, the career path and salary trajectory of a SEO Analyst.

Pay for search engine optimization (SEO) analysts is similar to pay for other digital marketing specialists. Their work is highly in demand, so salaries are strong and expected to rise over the next decade. A minimum of a bachelor's degree in a related field is typically required, but candidates with additional higher education or extensive work experience can expect higher pay.

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The amount that SEO analysts earn depends on experience and education, but 76% of SEO analysts are satisfied with the amount they make. Typically, acquiring a degree, two to four years in the industry, and additional pay of $4,547.66 may result in a good salary.

SEO analyst jobs offer a range of salaries, depending on your experience and the type of company. However, if you follow the typical career path of an SEO analyst, you can expect to make between $44,699.56 and $122,517.50, with an average around $73,853.31. The next step is to apply for senior SEO analyst positions, which come with a higher potential average pay.

Would you like your SEO analyst career to be more financially rewarding? One way that you can earn more is to get a bachelor's or master's degree, preferably in a closely related subject such as business or marketing. Many online courses in SEO, Google tools, and digital marketing offer certifications. Make sure that you keep learning new, in-demand skills, such as keyword research, link building, and mobile SEO. It will also be helpful to learn at least some basic HTML, CSS, and Javascript. Finally, impress your future employers by being proficient in popular SEO software, such as Google Analytics and Google Search Console.

You might want a raise in your current job, or perhaps you've got a job offer but aren't happy with the salary. It's important to know what arguments you should negotiate with. Write a list of all the skills and experiences you have to guide you in your negotiation. You should also browse SEO analyst jobs to get an idea of what other people are making. Highlight all the technologies you know when negotiating, whether that's Javascript or Google Search Console. When talking about your past experience, bring up concrete things you did rather than being vague — for example, you could talk about increasing page views by 100%.