Updated Sep 15, 2022

How much does a Social Media Director make?

Updated Sep 15, 2022

Experience

Industry

$65,023 / yrTotal Pay
$59,212 / yrBase Pay
$5,811 / yrAdditional Pay

$65,023

 / yr
$40K$106K
Most Likely Range
Possible Range

The estimated total pay for a Social Media Director is $65,023 per year in the United States area, with an average salary of $59,212 per year. These numbers represent the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users. The estimated additional pay is $5,811 per year. Additional pay could include cash bonus, commission, tips, and profit sharing. The "Most Likely Range" represents values that exist within the 25th and 75th percentile of all pay data available for this role.

How accurate does $65,023 look to you?

Your input helps Glassdoor refine our pay estimates over time.

Total Pay Trajectory

For Director of Social Media

$80,707 /yr
Director of Social Media
$211,962 /yr
Senior Director of Social Media
See Full Career Path

Download as data table

What are total pay estimates for a Social Media Director at different companies?

or
Sort:
Company
Jobs
Total Pay Range
Paramount
4.0
Social Media DirectorSee 6 salaries from all locations

$113,680

 / yr

$222,797

 / yr

$63,899

 / yr

$169,334

 / yr
DB5
5.0
Director of Social MediaSee 2 salaries from all locations

$176,946

 / yr

$103,780

 / yr

$142,575

 / yr

Is this salary info helpful?

Let’s pay it forward! The Glassdoor community relies on people like you to share accurate salary info to promote fair compensation everywhere

$155,329

 / yr

$70,900

 / yr

$85,432

 / yr

$141,020

 / yr

$107,673

 / yr

$130,130

 / yr

$94,684

 / yr

$81,076

 / yr

$134,917

 / yr

$36

 / hr

$102,872

 / yr

$60,663

 / yr

$265,982

 / yr
Download as data table
Viewing 1 - 20 of 460

Top Paying Industries

For a Social Media Director in United States

The top paying industry for a Social Media Director in United States is Media & Communication with a median total pay of $113,680.

IndustryTotal PayTotal Pay Insight
  • Media & CommunicationMedia & Communication$113,680

    0% Lower than other industries

Media & Communication

The top paying company in Media & Communication for Social Media Director is Paramount.

ParamountParamount$113,680/yr

Glassdoor Economist Pay Overview

What is the pay outlook for Media & Communications?

Media and communications jobs are expected to see increased demand due to growth in different communications platforms. Digital expertise will become increasingly important as consumers continue to shift away from print, radio and television and towards electronic media. Most media & communications careers require higher education, although this varies greatly depending on the field, and usually offer above-average pay.

Recent Salaries Shared

For social media director

Salary Share
Anonymously share your pay to help the community

Job Title

Location

Total Pay

Base Pay | Additional Pay

Total Years of Experience

Years at Recent Employer

Submitted

Date or Time

Digital & Social Media Director

United States of America

 | 4-6 years

$50,000

/yr

Submitted 3 days ago

4-6 years
3 days ago
Digital & Social Media Director

United States of America

 | 10-14 years

$1,400

/mo

Submitted 4 days ago

10-14 years
4 days ago
Director of Social Media & Content

United States of America

 | 10-14 years

$259,000

/yr

$160K | $99K

Submitted 4 days ago

10-14 years
4 days ago
Director, Social Media

United States of America

 | 10-14 years

$218,000

/yr

Submitted 4 days ago

10-14 years
4 days ago

Social Media Director pay FAQ

The national average salary for a Social Media Director is $59,212 per year in United States. Filter by location to see a Social Media Director salaries in your area. Salaries estimates are based on 270 salaries submitted anonymously to Glassdoor by a Social Media Director employees.

The highest salary for a Social Media Director in United States is $95,813 per year.

The lowest salary for a Social Media Director in United States is $36,592 per year.

If you are thinking of becoming a Social Media Director or planning the next step in your career, find details about the role, the career path and salary trajectory of a Social Media Director.