Updated Sep 15, 2022

How much does a Social Media Manager make?

Updated Sep 15, 2022

Experience

Industry

$52,327 / yrTotal Pay
$48,546 / yrBase Pay
$3,781 / yrAdditional Pay

$52,327

 / yr
$34K$80K
Most Likely Range
Possible Range

How much does a Social Media Manager make?

The estimated total pay for a Social Media Manager is $52,327 per year in the United States area, with an average salary of $48,546 per year. These numbers represent the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users. The estimated additional pay is $3,781 per year. Additional pay could include cash bonus, commission, tips, and profit sharing. The "Most Likely Range" represents values that exist within the 25th and 75th percentile of all pay data available for this role.

How accurate does $52,327 look to you?

Your input helps Glassdoor refine our pay estimates over time.

Related Job Titles

For Social Media Manager

Some related job titles are Community Manager Salaries with median pay of $66,008, Social Media Community Manager Salaries with median pay of $51,866, Social Media Coordinator Salaries with median pay of $45,316, Social Media Marketing Salaries with median pay of $54,523.

Top Paying Companies

For a Social Media Manager in United States

Below is the total pay for the top 10 highest paying companies for a Social Media Manager in United States. Employers include Meta, Wish and Cisco Systems.

1
Meta
Meta
$138,590/yr
2
Wish
$137,414/yr
4
Google
$112,193/yr
5
IBM
$97,877/yr
9
AT&T
$88,977/yr
10
Apple
$87,481/yr
See pay for all companies for a Social Media Manager in United StatesView data as table

What are total pay estimates for a Social Media Manager at different companies?

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Jobs
Total Pay Range
Freelancer
4.2
Social Media ManagerSee 61 salaries from all locations

$29

 / hr

$65,012

 / yr

$56,031

 / yr

$67,076

 / yr

$55,804

 / yr

$62,305

 / yr

$88,977

 / yr

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$25

 / hr

$63,304

 / yr

$61,961

 / yr

$60,377

 / yr

$24

 / hr

$54,762

 / yr

$112,193

 / yr

$65,330

 / yr

$57,493

 / yr

$28

 / hr

$79,619

 / yr

$60,622

 / yr

$66,009

 / yr
Download as data table
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Top Paying Industries

For a Social Media Manager in United States

The top 5 paying industries for a Social Media Manager in United States are Information Technology with a median total pay of $96,760, Telecommunications with a median total pay of $83,901, Manufacturing with a median total pay of $81,617, Insurance with a median total pay of $72,229, and Education with a median total pay of $65,760.

IndustryTotal PayTotal Pay Insight
  • Information TechnologyInformation Technology$96,760

    37% Higher than other industries

  • TelecommunicationsTelecommunications$83,901

    27% Higher than other industries

  • ManufacturingManufacturing$81,617

    25% Higher than other industries

  • InsuranceInsurance$72,229

    15% Higher than other industries

  • EducationEducation$65,760

    7% Higher than other industries

Information Technology

Top paying companies in Information Technology for Social Media Manager are Meta, Wish, and Cisco Systems.

MetaMeta$138,590/yr
WishWish$137,414/yr
Cisco SystemsCisco Systems$117,150/yr

Glassdoor Economist Pay Overview

What is the pay outlook for Media & Communications?

Media and communications jobs are expected to see increased demand due to growth in different communications platforms. Digital expertise will become increasingly important as consumers continue to shift away from print, radio and television and towards electronic media. Most media & communications careers require higher education, although this varies greatly depending on the field, and usually offer above-average pay.

A Social media manager salary range in US can vary based on important factors such as education, skills, certifications, and years of experience. A Social media manager in US can expect to see an entry level salary range of $33,178 to $94,037 per year, based on 6,630 salary contributions. At the highest seniority level, an experienced Social media manager in US can make a salary range of $34,387 to $79,462 with at least 5 years of experience, based on 8 salary contributions. The top 3 companies in US where a Social media manager gets the highest compensation are Klynveld Peat Marwick Goerdeler International, Autodesk, Inc. and Apple Inc.. Bigger companies typically pay 35% more than smaller companies for a Social media manager.

Recent Salaries Shared

For social media manager

Salary Share
Anonymously share your pay to help the community

Job Title

Location

Total Pay

Base Pay | Additional Pay

Total Years of Experience

Years at Recent Employer

Submitted

Date of Time

Manager, Social Media

United States of America

 | 4-6 years

$120,000

/yr

SubmittedYesterday

4-6 years
Yesterday
Social Media Manager

United States of America

 | 7-9 years

$85,000

/yr

SubmittedYesterday

7-9 years
Yesterday
Social Media Manager

United States of America

 | 1-3 years

$5,000

/mo

SubmittedYesterday

1-3 years
Yesterday
Social Media Manager

United States of America

 | 15+ years

$25

/hr

SubmittedYesterday

15+ years
Yesterday
Social Media Manager

United States of America

 | 4-6 years

$108,000

/yr

SubmittedYesterday

4-6 years
Yesterday

Social Media Manager pay FAQ

The national average salary for a Social Media Manager is $48,546 per year in United States. Filter by location to see a Social Media Manager salaries in your area. Salaries estimates are based on 6994 salaries submitted anonymously to Glassdoor by a Social Media Manager employees.

The highest salary for a Social Media Manager in United States is $73,116 per year.

The lowest salary for a Social Media Manager in United States is $32,233 per year.

If you are thinking of becoming a Social Media Manager or planning the next step in your career, find details about the role, the career path and salary trajectory of a Social Media Manager.