How much does a Social Media make?

Updated Sep 22, 2023

Experience

Industry

$56,412 / yrTotal Pay
$52,814 / yrBase Pay
$3,598 / yrAdditional Pay

$56,412

 / yr
$33K$98K
Most Likely Range
Possible Range

The estimated total pay for a Social Media is $56,412 per year in the United States area, with an average salary of $52,814 per year. These numbers represent the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users. The estimated additional pay is $3,598 per year. Additional pay could include cash bonus, commission, tips, and profit sharing. The "Most Likely Range" represents values that exist within the 25th and 75th percentile of all pay data available for this role.

How accurate does $56,412 look to you?

Your input helps Glassdoor refine our pay estimates over time.

Total Pay Trajectory

For Social Media Manager

$58,185 /yr
Social Media Manager
$84,494 /yr
Senior Social Media Manager
$75,750 /yr
Lead Social Media Manager
See Full Career Path

Download as data table

What is the total pay trajectory for Social Media Manager?

Job TitleSalary
Social Media Manager$58,185 /yr
Senior Social Media Manager$84,494 /yr
Lead Social Media Manager$75,750 /yr

Top Paying Companies

For a Social Media in United States

Below is the total pay for the top 10 highest paying companies for a Social Media in United States. Employers include BuzzFeed, Apple and NBCUniversal.

1
BuzzFeed
BuzzFeed
$73,119/yr
2
Apple
$72,664/yr
5K open jobs
10
Appen
$54,442/yr
See pay for all companies for a Social Media in United StatesView data as table

Top Paying Companies

For Social Media in United States

1BuzzFeed$73,119
2Apple$72,664
3NBCUniversal$70,750
4Amazon$61,645
5UNC Chapel Hill$58,758
6Business Insider$58,414
7University of Southern California$58,001
8TechSmith$56,761
9OneUnited Bank$54,475
10Appen$54,442
Total Pay Trajectory

For Social Media Manager

$58,185 /yr
Social Media Manager
$84,494 /yr
Senior Social Media Manager
$75,750 /yr
Lead Social Media Manager
See Full Career Path

Download as data table

What is the total pay trajectory for Social Media Manager?

Job TitleSalary
Social Media Manager$58,185 /yr
Senior Social Media Manager$84,494 /yr
Lead Social Media Manager$75,750 /yr

What are total pay estimates for a Social Media at different companies?

or
Sort:
Company
Jobs
Total Pay Range
SelfEmployed.com
4.4
Social MediaSee 14 salaries from all locations

$51,822

 / yr
BuzzFeed
3.4
Social MediaSee 10 salaries from all locations

$73,119

 / yr
NBCUniversal
4.1
Social MediaSee 8 salaries from all locations

$34

 / hr
Appen
3.7
Social MediaSee 8 salaries from all locations

$26

 / hr
Amazon
3.7
Social MediaSee 8 salaries from all locations

$29

 / hr
OneUnited Bank
3.5
Social MediaSee 8 salaries from all locations

$26

 / hr
Freelancer
4.2
Social MediaSee 8 salaries from all locations

$23

 / hr

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Let’s pay it forward! The Glassdoor community relies on people like you to share accurate salary info to promote fair compensation everywhere

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Business Insider
3.8
Social MediaSee 5 salaries from all locations

$28

 / hr
University of Illinois at Urbana-Champaign
4.4
Social MediaSee 5 salaries from all locations

$26

 / hr
UNC Chapel Hill
4
Social MediaSee 5 salaries from all locations

$28

 / hr
TechSmith
4.4
Social MediaSee 5 salaries from all locations

$27

 / hr
University of Southern California
4.3
Social MediaSee 5 salaries from all locations

$28

 / hr
Apple
4.2
Social MediaSee 5 salaries from all locations

$72,664

 / yr
Barstool Sports
3.8
Social MediaSee 5 salaries from all locations

$52,315

 / yr
Walt Disney Company
3.9
Social MediaSee 4 salaries from all locations

$31

 / hr
Fashion Nova
3.2
Social MediaSee 4 salaries from all locations

$47,267

 / yr
Paramount
4
Social MediaSee 4 salaries from all locations

$61,008

 / yr
Self Opportunity
4.3
Social MediaSee 4 salaries from all locations

$51,218

 / yr
Google
4.4
Social MediaSee 4 salaries from all locations

$102,912

 / yr
Rutgers University
4.1
Social MediaSee 4 salaries from all locations

$26

 / hr
Download as data table

Social Media Salaries

Job TitleSalary
SelfEmployed.com Social Media salaries - 14 salaries reported$51,822/yr
BuzzFeed Social Media salaries - 10 salaries reported$73,119/yr
NBCUniversal Social Media salaries - 8 salaries reported$34/hr
Appen Social Media salaries - 8 salaries reported$26/hr
Amazon Social Media salaries - 8 salaries reported$29/hr
OneUnited Bank Social Media salaries - 8 salaries reported$26/hr
Freelancer Social Media salaries - 8 salaries reported$23/hr
Business Insider Social Media salaries - 5 salaries reported$28/hr
University of Illinois at Urbana-Champaign Social Media salaries - 5 salaries reported$26/hr
UNC Chapel Hill Social Media salaries - 5 salaries reported$28/hr
TechSmith Social Media salaries - 5 salaries reported$27/hr
University of Southern California Social Media salaries - 5 salaries reported$28/hr
Apple Social Media salaries - 5 salaries reported$72,664/yr
Barstool Sports Social Media salaries - 5 salaries reported$52,315/yr
Walt Disney Company Social Media salaries - 4 salaries reported$31/hr
Fashion Nova Social Media salaries - 4 salaries reported$47,267/yr
Paramount Social Media salaries - 4 salaries reported$61,008/yr
Self Opportunity Social Media salaries - 4 salaries reported$51,218/yr
Google Social Media salaries - 4 salaries reported$102,912/yr
Rutgers University Social Media salaries - 4 salaries reported$26/hr
Viewing 1 - 20 of 1,460

Top Paying Industries

For a Social Media in United States

The top 5 paying industries for a Social Media in United States are Media & Communication with a median total pay of $64,582, Information Technology with a median total pay of $61,645, Education with a median total pay of $58,001, Financial Services with a median total pay of $54,475, and Management & Consulting with a median total pay of $54,442.

IndustryTotal PayTotal Pay Insight
  • Media & CommunicationMedia & Communication$64,582

    11% Higher than other industries

  • Information TechnologyInformation Technology$61,645

    6% Higher than other industries

  • EducationEducation$58,001

    1% Higher than other industries

  • Financial ServicesFinancial Services$54,475

    6% Lower than other industries

  • Management & ConsultingManagement & Consulting$54,442

    6% Lower than other industries

Media & Communication

Top paying companies in Media & Communication for Social Media are BuzzFeed, NBCUniversal, and Business Insider.

BuzzFeedBuzzFeed$73,119/yr
NBCUniversalNBCUniversal$70,750/yr

Glassdoor Economist Pay Overview

What is the pay outlook for Media & Communications?

Media and communications jobs are expected to see increased demand due to growth in different communications platforms. Digital expertise will become increasingly important as consumers continue to shift away from print, radio and television and towards electronic media. Most media & communications careers require higher education, although this varies greatly depending on the field, and usually offer above-average pay.

Recent Salaries Shared

For social media

Salary Share
Anonymously share your pay to help the community

Job Title

Location

Total Pay

Base Pay | Additional Pay

Total Years of Experience

Years at Recent Employer

Submitted

Date or Time

Social Media Manager

United States of America

 | 4-6 years

$65,000

/yr

$35K | $30K

Submitted Yesterday

4-6 years
Yesterday
Social Media Manager

United States of America

 | 1-3 years

$50,000

/yr

Submitted Yesterday

1-3 years
Yesterday
Social Media Manager

United States of America

 | 4-6 years

$75,000

/yr

$72K | $3K

Submitted Yesterday

4-6 years
Yesterday
Social Media Manager

United States of America

 | 4-6 years

$90,000

/yr

Submitted Yesterday

4-6 years
Yesterday
Paid Social Analyst

United States of America

 | 1-3 years

$48,000

/yr

Submitted Yesterday

1-3 years
Yesterday

Social Media pay FAQ

The average salary for a Social Media is $56,412 per year in United States. Salaries estimates are based on 1759 salaries submitted anonymously to Glassdoor by a Social Media employees in United States.

The highest salary for a Social Media in United States is $75,603 per year.

The lowest salary for a Social Media in United States is $42,309 per year.

If you are thinking of becoming a Social Media or planning the next step in your career, find details about the role, the career path and salary trajectory of a Social Media.

Salaries

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