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Apple Didn’t Make Fortune’s Best Companies List; 4-Time Winner Of Glassdoor Employees’ Choice Awards

Posted by Glassdoor Team

Career Advice Experts

January 19, 2012

185972534Today, Fortune released its list of the “100 Best Companies to Work for 2012,” which includes companies like Google, Boston Consulting and SAS Institute… but interestingly not Apple.  We were curious to see what other companies made the Fortune list, or didn’t make it, and compare to Glassdoor’s Best Places to Work 2012.

First, it’s worth pointing out that Glassdoor’s methodology is fundamentally different than Fortune’s. While Fortune includes some employee feedback, Glassdoor’s list is based entirely on feedback from those who truly know what its like to work at a given company – the employees themselves. Glassdoor takes into account hundreds of thousands of anonymous employee reviews submitted throughout the year (instead of one short period of time), and unlike Fortune’s list, there is no company self-nomination. With Glassdoor’s list, employees nominate their company through surveys in which they rate and review their employer.

So what’s similar or different between the two lists this year? Here are some interesting comparisons:

  • Top 5 Differences: Only 1 company among Glassdoor’s top 5 appears on Fortune’s list – Google, which tops Fortune’s list and ranks #5 on Glassdoor’s list. Bain & Company (#1), McKinsey & Company (#2), Facebook (#3) and MITRE (#4) are all absent from Fortune’s rankings, though they top Glassdoor’s list. In addition, only Google and MITRE appeared on Fortune’s list last year, ranking #4 and #96 respectfully.
  • Apple Absent From Fortune’s List, But Always On Glassdoor’s List: For the first time, Apple cracked the top 10 on Glassdoor’s list, and has been a recipient of Glassdoor’s Employees’ Choice Awards in 2009, 2010, 2011 and 2012. However, Apple has never appeared on Fortune’s list during these four years.
  • Facebook Also Absent From Fortune’s List, But Highly Ranked on Glassdoor’s List: While Facebook ranks incredibly high on Glassdoor’s list, #3 in 2012 and #1 in 2011, the social networking giant doesn’t appear on Fortune’s list in either of these years. Interestingly on Glassdoor, CEO Mark Zuckerberg garners a 93% approval rating among Facebook employees.
  • Google Improving: Google made serious traction on both lists over the past year. On Glassdoor’s list, Google moved up from #30 in 2011 to #5 in 2012. On Fortune’s list, Google moved up from #4 in 2011 to #1 in 2012. Perhaps some of the changes happening under CEO Larry Page, who took over the top executive job from Eric Schmidt in April 2011, are having a favorable effect.
  • REI Tops Retailers: Looking at what’s consistent on both lists, REI ranks highest among retailers, as it holds the #8 position on both Glassdoor and Fortune’s list.
  • Companies In Common: In all, 10 of the Glassdoor 2012 Employees’ Choice Award Winners cracked Fortune’s top 50, while 18 companies that were honored by employees and recognized on the Glassdoor list made their “100 Best Companies to Work For 2012.”

Here’s how Glassdoor’s Best Places to Work list compares to Fortune’s list:


Has either (or both) list left off a really great place to work, or awarded a company that is only so-so? We welcome your opinion!

Want to see which of these companies are hiring, as well as what it’s like to work at a specific company, what they pay and what it’s like to interview?


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