The Cool Recruiting Strategies of 7 Hot Companies Hiring Now
We’ve all seen it — the famed “I want YOU for U.S. Army” poster of a stern Uncle Sam that helped recruit soldiers for World War I and II. But these days there’s someone (or something) else that wants you — big companies!
The country’s best companies want you and they have launched some pretty cool recruiting strategies to get your attention and equip you for a successful career at their companies. From interviewing via Snapchat to offering student loan assistance, check out the cool ways businesses are working to get YOU!Start Slideshow
JP Morgan Chase
Number of Open Jobs: 13k
Cool Recruiting Strategy: Education Then Recruitment
JPMorgan Chase has committed $250 million to a five-year effort to help specific geographic regions build a demand-driven workforce system and prepare youth and adults for careers in high demand, middle-skill occupations. One of the results? BankingOnMyCareer.com a site created to inform students and job seekers about the financial services industry. JPMorgan and its partners are working to help job seekers get the education they need to succeed in the thousands of open financial services jobs.
Number of Open Jobs: 815
Cool Recruiting Strategy: Student Loan Debt Help
PWC’s Student Loan Paydown (SLP) will pay $1,200 a year towards an associate’s or senior associate’s loans. “Over time, this may help reduce student loan principal and interest obligation by as much as $10,000, and shorten your loan payoff period by up to three years.”
Number of Open Jobs: 10k
Cool Recruiting Strategy: Snapchat Ads
In order to serve billions of hamburgers across the globe, McDonalds has turned to social media to start recruiting. This summer, the company rolled out a series of 10-second Snapchat ads that show McDonald's workers talking about why they like the gig. Snapchat users can then can swipe up to go straight to the company's careers website, where they can apply for jobs at local restaurants. Spokespeople say that the chain is looking to hire 130,000 young people this summer alone!
Number of Open Jobs: 50
Cool Recruiting Strategy: 100% Remote Work
Collage.com is a 100% employee-owned, profitable, bootstrapped company with about 50 employees that has rapidly grown from $0 to $25 million in annual revenue since 2013. And everyone works remotely. “Being totally remote lets us recruit the best employees from anywhere, instead of limiting ourselves to one limited geographic area,” says founder Joe Golden. “It provides our employees with complete control of their working environment: most of our team loves working from a home office; some folks love to work at a favorite coffee shop; some like going to coworking spaces.”
Number of Open Jobs: 3.1k
Cool Recruiting Strategy: Creating a Diverse Pipeline
This year, Google opened an on-campus outpost for Howard University, a historically Black college, to train African-American computer science majors in intensive coding instruction. The 12-week mini college features courses and instruction from senior Google engineers and Howard faculty. Their goal? Address the severe shortage of Black Googlers, particularly in technical roles, where they account for 1% of the workforce.
Number of Open Jobs: 107
Cool Recruiting Strategy: Virtual Tours
For the past two years, General Mills has been using the Oculus Rift headset as a part of their recruiting team’s pitch to students on college campuses. It’s a unique way for a student to “see” themselves working at General Mills and living nearby. The team shot the scenes all around their headquarters in Minneapolis, using a rig topped with GoPro cameras to capture 360-degree view. Talk about innovation and creativity!
Number of Open Jobs: 125
Cool Recruiting Strategy: Virtual Career Fairs
After years of making career fair appearances, offering information sessions and on-campus interview opportunities, Nestlé Purina could no longer justify the expense and the time to send recruiters to colleges nationwide. Instead, they’ve kicked off virtual career fairs and invite potential candidates to come via social media. ON24, CareerEco and other platforms alike have made it possible to host and attend virtual career fairs, which create unbelievable opportunities to minimize cost and maximize efficiencies. They use Google Hangouts for recruiters and hiring managers to speak to specific audiences about our functional areas and relevant job opportunities.
How to Ace The Interview
Career expert JT O'Donnell shows you how to become an informed candidate that recruiters just cannot resist.Watch Now