Ever wondered who’s viewing your Glassdoor profile or how to respond to Glassdoor reviews on your profile? A Glassdoor Free Employer Account is your ticket.
Here are five things you didn’t know you could do with a Glassdoor Free Employer Account:
1. Update company info.
Have you ever seen a virtually blank Glassdoor profile? This is the No. 1 sign a company isn’t taking advantage of a Glassdoor Free Employer Account. With an account, you can add critical company details like number of employees, industry information, company description and corporate logo. Plus verify your CEO’s name and title. Even add company photos. All these help job seekers better understand your brand, mission and culture at a glance. You can also highlight company benefits and perks, critical factors job seekers consider before applying for work at companies.
2. Manage reviews.
Managing your Glassdoor reviews is a great way to absorb feedback from both current and former employees. Consider it free, actionable advice to optimize your interview or hiring process, improve your company culture or possibly upgrade the benefits your organization provides. As you can imagine, job seekers love reading reviews about what it’s like to work at an organization, but they also appreciate seeing the “employee perspective” in the form of official company responses to both positive and negative comments on Glassdoor. This engagement pays dividends with job seekers, who see that as an employer you value feedback and transparency.
3. Gain competitive intelligence.
How much do you know about your competitors? Are job seekers leaving your Glassdoor profile to visit someone else’s page? Guess no longer. A Free Employer Account offers up an accurate picture of which companies you compete against for talent and how you stack up against other industry leaders.
4. Learn more about your candidates.
Speaking of data, a Glassdoor Free Employer Account offers a serious demographic breakdown of your profile visitors and those you may want to target for open jobs, from gender and education to years of experience. In short, this intelligence helps you refine your recruiting.
5. Dig deeper into job titles and descriptions.
Do you know which job titles are most appealing to job seekers visiting your Glassdoor profile? We do. Use your Free Employer Account to help you see which jobs are being clicked on most and which job descriptions perform best (and worst).
Need more information? Download our Free Employer Account Checklist.
Ready to get started? Sign up for a Free Employer Account and start managing your profile and responding to reviews today!