Yesterday, we hosted a webinar all about responding to negative Glassdoor reviews. Today, we’re bringing you a full webinar recap and answering all of your questions that we didn’t have time for yesterday.
Q: If a bad review is simply false or contains damaging information, should we respond or leave the review unanswered?
A: We encourage responding to any and all reviews, both positive and negative. If you feel a review is incorrect or contains false or damaging information, however, feel free to flag it and our content team will take a second look at it. In the meantime, we do encourage responding to all reviews – so feel free to thank the employee for taking the time to leave a review and professionally explain your company’s side of the story.
Q: Can employers edit their responses once they’ve been posted?
A: You cannot edit a response once it has been posted, so be sure to check grammar and spelling in a word document before hitting publish.
Q: Can the original poster respond to the employer’s response? How long can the volley go on?
A: No. At Glassdoor we believe both the employee and employer should have a voice, so we allow for one review and one response. If the conversation needs to go further we recommend including an email alias or phone number to continue the conversation offline.
Q: Can you ask employees to write good reviews for you?
A: You can always encourage employees to post feedback on Glassdoor, however if we suspect you are encouraging or incentivizing specifically positive reviews, those reviews are subject to removal. However, we did just write an eBook about how to ask your employees to leave honest reviews about your company – you can find it here!
Q: Can you provide some tips on best ways to respond to negative interview reviews?
A: Our tips for responding to negative interview reviews are the same as our general tips for responding to reviews – we believe in being professional, saying thank you, addressing specific issues, being authentic and utilizing your reviews to fix problems.
Q: How does a paid employer account differ from a free account?
A: With a Free Employer Account on Glassdoor, you can make basic edits to your company profile page, respond to employer reviews and access basic reporting and monitoring for your brand. We’ll guide you step by step on best ways to use Glassdoor. Then, with a paid Essentials package, you can make the most of our Employer Branding tools and Job Advertising. You can find more information on our Pricing page!
Q: Is it okay to have different people or job titles within the company respond to reviews or should the same job title respond to all reviews?
A: Of course! We recommend that Marketing, PR or HR representatives (or even the CEO) at your company get involved in responding to reviews, but more than one company representative can surely respond. It’s a team effort!
Q: Is there a cost to become an OpenCompany?
A: Nope! Our OpenCompany program is free – and we sincerely encourage all employers to complete the steps to become an OpenCompany.
Q: How do I speak with someone about my Glassdoor profile?
A: Feel free to get in touch to chat more about your Glassdoor profile. Let us answer any questions you may have about how Glassdoor works or your company profile!
If you have any other questions, feel free to check out our Community Guidelines, these myths about Glassdoor and the last post we wrote on this topic, How to Respond to Reviews to Build Candidate Trust. Thanks for joining us for yesterday’s webinar, and be sure to check out a full recap here!