SUMMARY: The Assistant/Associate will support the Associate Director of Publicity for Grand Central Life & Style, working on a mix of lifestyle and nonfiction titles, and will serve as a liaison between the division and all types of media, bookstores, and will communicate with high profile authors and literary agents.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Write clean, engaging copy for press releases and press kits in a deadline driven environment.
Organize and oversee book publicity campaigns, with supervision, from start to finish.
Organize tours, events and media for high profile authors, and conduct appropriate follow-up.
Communicate with high profile authors and literary agents.
Work with production and distribution of digital assets, including chapter excerpts, photos, electronic event invitations, and videos.
Serve as a liaison between the division and all types of media, bookstores, websites, and bloggers.
General administrative responsibilities include mailing books, answering telephones, photocopying, faxing, filing, distributing in-house materials and maintaining publicity databases.
Format and send daily internal email announcement of publicity successes (Hot Books).
KNOWLEDGE, SKILLS & ABILITIES REQUIRED:
Interest in book publishing is essential.
Prior publishing and/or publicity experience is strongly preferred. Job title is dependent on experience.
College degree preferred.
Superb verbal and written communication skills and some knowledge of the media are paramount.
Excellent computer skills, including familiarity with MS Word and Excel, the ability to multi-task and attend to details in a fast-paced environment are also essential. Familiarity with Adobe, as well, and creative design skills are preferred, although not required.