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Latitude Snapshot
Latitude helps the world’s foremost media and technology companies understand how the evolving online and mobile landscape—and emerging user behaviors—translate into new business opportunities.
Latitude was founded in 1996 when Steve Mushkin, with expertise from HBO and Comedy Central, applied his programming strategy skills to start his own company. It was the Wild West of the internet era when it was fun to start up among all the other startups. AOL (remember them?) was Latitude’s first client. We helped them develop an audience strategy and traffic analysis system.
COMPANY MISSION
To foster great media experiences by helping companies discover how to create and fund them. To help explore and develop new digital media experiences for audiences and measure their effectiveness.
How do we do it? – Know-how, Using innovative solutions, and Technology (our proprietary software Lumiere)
To learn more about our research and consulting services and our video feedback platform Lumière (https://lumiere.is), email us at info@latd.com.
To receive updates about our innovation studies and/or our products and services, subscribe to our newsletter at http://latd.com/clients-us/#maillist.
COMPANY MISSION
To foster great media experiences by helping companies discover how to create and fund them. To help explore and develop new digital media experiences for audiences and measure their effectiveness.
How do we do it? – Know-how, Using innovative solutions, and Technology (our proprietary software Lumiere)
To learn more about our research and consulting services and our video feedback platform Lumière (https://lumiere.is), email us at info@latd.com.
To receive updates about our innovation studies and/or our products and services, subscribe to our newsletter at http://latd.com/clients-us/#maillist.
