Gentle Dentistry

Tend

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Tend was built on a simple conviction: dental care deserved better. So did the people delivering it. Traditional dental practices have spent decades asking clinicians to see more patients, sell more treatment, and feel less. They've treated providers as production units and patients as revenue. We looked at that model, said no, and built something different. Founded to reimagine what a dental practice could feel like from the inside out, Tend opened its first studio with a clear thesis: the best patient outcomes come from providers who are energized, respected, and equipped to do the best work of their careers. That thesis has held up. Today, we're 650+ team members across 30+ dental studios in six cities, and we're growing. Our patients have left over 8,000 five-star reviews, and they're written about the people you'd be joining. That's not a coincidence. It's what happens when you build a workplace that clinicians are proud of. What We Do Tend operates a growing network of modern dental studios offering comprehensive general dentistry for adults. Our studios serve patients who want a better dental experience: calm, unhurried, and genuinely attentive. We've invested heavily in the physical design of our spaces (natural light, soothing finishes, fully-stocked team lounges) and in the technology that makes care more precise and efficient. Videa AI, 3D scanning, same-day printing, digital X-rays, intraoral cameras, and digital treatment planning are standard across every studio. We currently serve patients in New York City, Washington D.C., Northern Virginia, Boston, Connecticut, Atlanta, and Nashville, with new cities and studios on the way. Who We're Looking For We attract dentists and dental hygienists who take their craft seriously. Clinicians who trained hard and want a work environment that actually matches their standard. People who believe that treating what a patient needs, with the best tools available, in a space designed for excellent care, is what this job is supposed to feel like. If that's you, Tend was built with you in mind. What Makes Tend Different Our four people pillars, Innovation, Collaboration, Appreciation, and Belonging, aren't talking points. They're operational commitments. Innovation means our studios are the best-equipped rooms most clinicians will ever practice in. Tools that make your care more precise, your day more efficient, and your patients more comfortable. We chose our dental tech stack for clinicians, not accountants. Collaboration means no quotas, no silos, and no competition between chairs. Our Lead Dentist and Lead Hygienist structures make mentorship a built-in feature of the job, not something you have to chase. Our Studio Manager oversees all clinical operations, ensuring the day-to-day runs smoothly so you can stay focused on patient care. Continuing education is supported for real, not just promised on an offer letter. Appreciation means competitive base pay, full medical, dental, and vision benefits, 401(k) plan, and paid time off. No surprises. We're transparent about compensation from the first conversation because we want you to ask. Belonging means walking into a studio every morning that was deliberately designed to make you feel good about being there. A fresh, laundered uniform waiting for you. A team lounge stocked for actual human beings. A diverse, judgment-free culture where leadership is reachable, transparent, and genuinely invested in the people around them. Growing With You Tend is growing: new cities, new studios, new leadership opportunities. A Lead Dentist or Lead Hygienist role here is a real career move, not a title change. Internal mobility is something we take seriously, not something we list on job descriptions and forget. The next step in your dental career is visible from day one. We hold a high clinical bar, and we give you everything you need to clear it. Then we celebrate the people who do. If you're serious about dentistry, we're serious about your career.