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Forward (UK) Snapshot
Forward aims to help consumers and businesses in the UK get ahead on the Web. The company operates through two divisions: Forward 3D, a search marketing firm that helps businesses increase traffic to their websites, and Forward Innovations, which operates a collection of consumer-focused websites. Forward Innovations' flagship site, uSwitch, lets household consumers compare the prices of various types of service providers -- including electricity, gas, broadband, and personal finance -- and then switch providers. Its other price-comparison sites include Omio (cell phone plans) and InvisibleHand (retail products). Known as TrafficBroker until 2009, the company was founded in 2004 by CEO Neil Hutchinson.
