Mission VISION Enable people to live a happy and healthy life with every step they take
MISSION Provide easy access to high quality foot health products and services customized to their needs. And a brand that they love.
Description Annik & Vincent founded GetSteps out of personal frustration: Suffering a knee affliction while training for a half marathon, Annik tried custom insoles following Vincent’s recommendation. The pain was gone but the frustration remained - getting custom insoles takes a lot of time and effort, which is often a barrier to wearing them, even when you need them. With the experience of founding several startups together at BCG Digital Ventures, Vincent & Annik decided to reinvent the experience of getting custom orthopaedic insoles by making the process simple, modern and fun. Since our launch in 2020 we have managed to provide thousands of happy customers with custom insoles produced in our very own production facility in Berlin. We leverage our team of experts and modern technology to enhance the customer experience and build high quality hand-made products. With our growing team of over 25 great talents from 10 different nationalities and a gender diversity of >60% women, we have grown to be the biggest online provider of custom insoles in Germany.