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thelab Snapshot
thelab is a performance-driven agency that helps leading brands evolve to win. We believe that great work takes time, talent, and trust. Lean and nimble, we’re makers who mean business—and wear many hats to ensure every job gets done right, no matter the medium.
We’re a close-knit collective of makers & doers, creating digital products, marketing, and content that helps drive leading brands forward. We’re passionate about the work we do, but we make time for lolz and supporting one another in living our best lives beyond brainstorms, laptops, Figma boards, and campaign decks.
While we are all entrepreneurial in spirit and experienced across many verticals, we focus our expertise in three areas.
INSIGHTS: We ground our work in the needs, expectations, and goals of our clients’ customers at every stage.
- Consumer Segmentation
- Journey Mapping
- Quantitative & Qualitative Research
- Target Profiling & Personas
- User Testing & Heat Mapping
- SEO & SEM
- Social Media Strategy
CREATIVE: We’re experts at engaging audiences through captivating visuals, compelling storytelling, and innovative design.
- Accessibility Compliance
- Competitive and Performance Audits
- Big Swing Concepting
- Brand Development
- Content Strategy & Creation
- Creative Strategy & Direction
- Design Systems
- E-commerce
- Paid & Owned Social
- Performance Creative Programs
- Messaging Strategy & Copywriting
- Motion & Editing
- UI/UX Design
TECHNOLOGY: We build platforms, databases, and experiences that surprise, delight, and connect customers more deeply with brands they care about.
- Analytics Configuration
- AI-powered Feature Development
- CMS Implementation
- Full Stack Engineering
- Full Scale Re-Platforms
- Front/Back End Development
- Manual & Automated Development
- Responsive Development
Our offices are in New York City, Los Angeles, Istanbul, & Sydney.
While we are all entrepreneurial in spirit and experienced across many verticals, we focus our expertise in three areas.
INSIGHTS: We ground our work in the needs, expectations, and goals of our clients’ customers at every stage.
- Consumer Segmentation
- Journey Mapping
- Quantitative & Qualitative Research
- Target Profiling & Personas
- User Testing & Heat Mapping
- SEO & SEM
- Social Media Strategy
CREATIVE: We’re experts at engaging audiences through captivating visuals, compelling storytelling, and innovative design.
- Accessibility Compliance
- Competitive and Performance Audits
- Big Swing Concepting
- Brand Development
- Content Strategy & Creation
- Creative Strategy & Direction
- Design Systems
- E-commerce
- Paid & Owned Social
- Performance Creative Programs
- Messaging Strategy & Copywriting
- Motion & Editing
- UI/UX Design
TECHNOLOGY: We build platforms, databases, and experiences that surprise, delight, and connect customers more deeply with brands they care about.
- Analytics Configuration
- AI-powered Feature Development
- CMS Implementation
- Full Stack Engineering
- Full Scale Re-Platforms
- Front/Back End Development
- Manual & Automated Development
- Responsive Development
Our offices are in New York City, Los Angeles, Istanbul, & Sydney.
