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Small Girls PR

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A Place Where You Actually Want to Grow Your Career - Anonymous employee Small Girls PR Employee Review

5.0
Oct 23, 2025
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

I've been at Small Girls PR for over five years, and honestly, the people are the reason I'm still here. From the CEO and senior leadership down to the fellows, everyone is genuinely good people who care about the work and each other. It's rare to find a workplace where collaboration feels this authentic. The creative environment here is unmatched. SGPR is truly innovating in emergent media and AI. We are not just executing cookie-cutter campaigns, you're actually thinking strategically and pushing boundaries. The client roster is impressive, and you get to work on projects that matter with brands that are doing interesting things. What I appreciate most is the learning curve. You're constantly leveling up your skills and being challenged to think differently. Leadership trusts you to take risks, and they're genuinely invested in your professional development. If you're someone who wants to become a better strategist, publicist, etc., and take ownership of your career growth, this is the place. The culture celebrates wins. There's a real sense of community here, and it shows in the quality of work we produce.

Cons

This isn't a place for everyone, and I say that as a positive. You will work hard. You will be expected to be curious, proactive, and committed to excellence. If you're looking for a job where you can coast or you're not interested in genuinely developing as a strategist, this probably isn't the right fit. The agency prioritizes growth, and that's not always comfortable, but that's exactly why it works for people who want to develop their skills and do good work.

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Small Girls PR Response
7mo
Thank you so much for taking the time to share this thoughtful review. It means a lot to hear that the values we care most about, like collaboration, creativity, and growth, are felt so clearly across the team. We’re proud to work alongside people who bring curiosity and drive to everything they do, and we agree that SGPR is best suited for those who want to keep learning, experimenting, and pushing the work forward. We appreciate your continued contributions and are grateful you’ve chosen to grow your career here with us. —The SGPR Leadership Team

Explore other reviews about Small Girls PR

5.0
Dec 16, 2025
Recommend
CEO approval
Business Outlook

Pros

The agency is always so warm and friendly, with everyone treating you as if you're apart of their friend group rather than just coworkers – making it a lot more motivating to come into office. My managers were all incredibly supportive of me, always allowing me to try the projects/clients I wanted to tackle and I'm so grateful for that. I was able to learn so much throughout my time here while feeling a sense of comfort and that's rare! It's a place filled with very smart and compassionate people that care about what they're doing. In addition, they attract a lot of clients looking for fun and creative campaigns which is always so exciting to explore. It's not your traditional agency in the best way possible!

Cons

Similar to all agencies, there's a very structured growth timeline that can be frustrating if you're looking to advance in your career more quickly than others.

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Small Girls PR Response
5mo
Thank you for sharing this and for the impact you made during your time here. It’s great to hear that you felt supported, motivated and part of a truly welcoming team. Creating a place where people can learn, stretch into new opportunities and feel at home is something we care about deeply. We appreciate your note on growth timelines and remain committed to transparent, fair processes while continuing to recognize and accelerate exceptional performance. Wishing you continued success in your next chapter, and thank you again for being part of SGPR’s story! —The SGPR Leadership Team
1.0
Nov 11, 2025
Recommend
CEO approval
Business Outlook

Pros

You’ll gain valuable experience managing high-pressure situations and demanding clients, skills that will serve you well later in your career. The agency’s roster of recognizable brands looks good on a résumé, and many of your peers will be creative, hardworking people genuinely trying to do good work despite the environment.

Cons

This agency operates like a sorority run by leadership cliques. Favoritism, gossip, and exclusion are embedded in the culture, and if you’re not part of the “in” group, your contributions often go unnoticed. As you can see, most positive reviews are written by current employees who have worked there for 5+ years. The company promotes an image of empowerment and sisterhood, but behind the scenes it’s emotionally exhausting and unsustainable. Employees regularly work 50+ hour weeks with little acknowledgment or concern, despite leadership’s public insistence that anyone working over 45 hours is “flagged” and supported. That claim is entirely false, overwork is normalized, not addressed. Professionalism from leadership is often lacking. Constructive feedback is discouraged unless it flatters management, and attempts to set boundaries or raise concerns are interpreted as a lack of dedication. There’s a clear disconnect between leadership and staff, where appearances and performative positivity are prioritized over transparency and accountability. Even though turnover isn’t constant, morale is low. The gaslighting around the culture, where legitimate issues are spun as “misunderstandings,” makes it hard to trust that anything will improve.

2
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Small Girls PR Response
6mo
Thank you for taking the time to share your experience. We’re sorry to hear that your time at SGPR didn’t reflect the culture we work hard to foster. Some of the themes you mention—particularly around cliques or “girlboss” culture—reflect feedback that surfaced several years ago, which prompted meaningful change. Since then, our leadership structure, culture programming, and professional development opportunities have evolved significantly. As you noted, many of our team members have been with SGPR for 5 years, which we view as a reflection of our supportive culture and the opportunities for long-term growth. Our average employee tenure is more than twice the industry average, a stat we’re very proud of. We set ambitious goals and hold ourselves to high standards for creative and strategic work, and we recognize that pace isn’t the right fit for everyone. Our aim is to provide clear expectations, the right tools and support to meet them, and to celebrate those who thrive in a culture that values both creativity and accountability. We were disappointed to read that your experience was that SGPR doesn’t take employee feedback seriously. Our Comms & Culture Committee regularly conducts listening tours and provides recommendations based on what they hear, and every piece of feedback submitted through our anonymous Small Thoughts portal is reviewed by HR, the Committee, and often by the CEO and President directly. We take that input seriously and use it to guide ongoing improvements. We’ve also evolved our culture programming to ensure every new employee feels welcomed, informed, and included—from onboarding rooted in our core values to opportunities for connection through committees, clubs, and Slack “yappy hours.” Our door remains open if you have additional feedback to share. We genuinely value every perspective and are committed to continuing to make SGPR a place where people can do their best work. —The SGPR Leadership Team
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