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      JAM Promotions

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      Event Marketing Trainee Interview

      Oct 25, 2014
      Anonymous Interview Candidate
      Blue Bell, PA
      Declined offer
      Negative experience
      Easy interview

      Application

      I applied through a recruiter. The process took 3 days. I interviewed at JAM Promotions (Blue Bell, PA)

      Interview

      This company advertises their entry level position (where everyone in the company starts) as an "event marketing" job. It would be better described as a retail sales position. Their interview process is surprisingly fast. My first interview was scheduled the very next day after I returned their phone call. I was asked a few questions on the phone so that may have counted as a pre-interview screening. While in the office for that interview, the executive manager's assistant was nonstop on the phone scheduling more for the first and second round and 2 others were waiting with me. There was an interview scheduled 15 minutes after mine, though mine took about 20-25. It was a quick one-on-one with the executive manager. I was told they were interviewing 30-40 people and narrowing it down to about 5. Everyone I met who worked there was a fast-talker and everyone I encountered during the first interview had a professional attitude. I heard about the second round via phone call just two hours after I left the office and it was scheduled the very next day with a reminder phone call the next morning. They were very prompt in contacting people. The second round is an on-site assessment in one of two warehouse club retail stores where you see them in practice (as explained below) and are verbally quizzed on what you observe. If you're sincerely interested, bring tools to take notes and know the difference between direct and indirect marketing as well as some marketing techniques. A background in retail is useful as that's basically what it is. I turned down the third round of interviewing so I can't give feedback from there but I sincerely do not advise anyone to go that far. It's not a company that I feel is trustworthy. I'll be clear on what they do, as they are very vague -and I feel inaccurate- about the description at first.Their clients are companies that make products which aren't widely distributed yet and are trying to gain more attention. They ship their products out to in one of two warehouse club retail stores and this group sets up a table and asks shoppers to stop for a few minutes and learn more about the product. I found their marketing techniques unprofessional, misleading and pushy at times. Often they would tell people they were conducting a survey (which did not exist) to get them to come see the product. The products tend to be expensive but typically they're offering marked down prices. These tables are the "events" they discuss in the introductory interview and the job description. The interviewer will be quick to tell you that they're doing very well and looking to expand rapidly, hiring people now to be managers within a few months. He gave me different numbers in the first and the second interviews, leading me to believe these numbers might not be accurate. Entry level is paid an hourly wage or commission- whichever is more at the end of the pay period - and the promise of traveling is offered as a perk to keep you interested. Employees also seem playfully competitive. This position might be good for someone young who is interested in something similar to a retail sales position and good at and comfortable with pushing for sales no matter the cost. It is not a typical 9-5 job as they work in retail atmospheres and you will not be in the office at the entry level. They expect entry level trainees to earn promotions in about 6 months. Contrary to some listings, this is not an event planning company or a branding/marketing company, its focus is solely driving up sales. If you're looking for experience in either of those two fields, you're best off working elsewhere.

      Interview questions [1]

      Question 1

      Difference between direct and indirect marketing
      Answer question
      1