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      Sidetrade

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      Sales Enablement Lead Interview

      Jun 17, 2025
      Anonymous Interview Candidate
      No offer
      Negative experience
      Difficult interview

      Application

      I applied online. The process took 3 weeks. I interviewed at Sidetrade in Jun 2025

      Interview

      Pros: - The recruiter responded quickly after my application. That’s about the only professional part of the experience. - The company appears to be doing something in AI—but they never gave space to talk about it. Cons: - Salary expectations were requested early, but they admitted they had no actual range—just “doing market research.” - My name was wrong on the interview invite. I flagged it. It was ignored. I was never sent a job description or supporting materials. I was then quizzed and judged based on information I didn’t have access to. - The Chief of Staff was 10 minutes late, dismissive, and gave the clear impression she was inconvenienced by being there. - She criticized my LinkedIn -twice- despite everything being clearly documented in my resume. - She asked hyper-specific questions about a job that hadn’t been explained, then told me I wasn’t a fit—after barely listening. - She corrected me on terminology in a condescending way (“I’m telling you it’s the same thing”) that felt more about asserting control than assessing skills. - After 20 minutes of this, she ended the call abruptly and framed it as being “respectful of my time.” It wasn’t. I agreed it wasn't a good fit because, frankly, I can't imagine working for a company that handles themselves like that. Advice to Leadership: This isn’t how you treat people. You want talent, but you can’t be bothered to show basic respect, preparation, or clarity. You talk about innovation, yet your hiring process is chaotic, ego-driven, and transactional. If this is how you treat potential employees, I can only imagine how existing staff feel—and how customers are handled when no one’s looking. Leadership starts with listening. With respect. With being prepared. If your Chief of Staff is the face of the company in interviews, you’re sending a loud message about your culture—and it’s not a good one.

      Interview questions [1]

      Question 1

      How would you design onboarding for BDRs?
      Answer question