To be honest, I was tempted to walk out before the interview. This place seems like a fly-by-night operation. I was brought in to interview for what I thought was a stealth startup. It turns out that it was a position to promote a product (Bubble Paws) they're launching. It was a little shady that it wasn't mentioned before. One of the partners interviewed me. From the get-go, I didn't have the best impression of him. He struck me as a big idea person with no know-how on how to really execute it. After the interview, I knew there was no way I'd remotely want to take this role. Everything about the conversation seemed like they were unintentionally setting everyone up to fail. Some of the questions that disturbed me are as follows: -He wanted to know what user generated content was. Since blogger outreach was mentioned, it completely shocked me that he didn't know about user generated content, which can be extension of blogger outreach. -Why would I need a contract when doing blogger outreach? As a business owner, it completely shocked me that he'd ask such a simpleton question, since I'd think he wants to protect himself if anything happens down the road. -What SEO words did you rank for? This would be a perfectly acceptable question 4+ years ago but with the direction of SEO today, it's not about keyword stuffing, rather about putting together digestible content that people want to read and knowing which phrases can help rank. Someone who feels SEO should be strong (and rightfully so) should also read up about how it's changed over time. -How would you market our product via copy? I did research beforehand and there was nothing about this product online. I said as much and asked him what was unique about the product or if I can see it. It's important to do that for accuracy and to really highlight what's unique about it. He adamantly refused to share anything about the product and instead said, "Trust me, it's a good product and different and will make millions of dollars." I've worked in the startup sector and ecomm for awhile, and can assure any reader that this is not how a reputable company goes about business.