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Leapfrog Online Snapshot
Leapfrog Online hopes web users make the jump from just browsing store sites to the "Buy Now" page. The online direct marketing agency focuses on attracting and retaining new customers for clients in the financial services, telecom, and automotive industries. Leapfrog uses its own technology to generate leads, and clients pay only for the new customers. Clients include AutoNation, Cox Communications, and Discover Financial Services. The company acquired Pennsylvania-based Arrowhead Direct Marketing in 2007, which helped it branch out to the East Coast. Leapfrog Online was founded in 1995 by CEO Dave Husain and President Scott Epskamp.
