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Kayzen Snapshot
We are committed to democratizing programmatic marketing.
We built Kayzen as a SaaS platform that enables you to take control and run your programmatic advertising in-house with unconditional transparency and a fair pricing model. This way, you grow smarter over time, build your own IP, keep your data in-house and exceed your performance targets by spending more of your ad dollars on working media using algorithms that align with your own performance goals.
We built Kayzen as a SaaS platform that enables you to take control and run your programmatic advertising in-house with unconditional transparency and a fair pricing model. This way, you grow smarter over time, build your own IP, keep your data in-house and exceed your performance targets by spending more of your ad dollars on working media using algorithms that align with your own performance goals.
We are a team of entrepreneurs, engineers, product managers and advertising professionals who are united by a common vision: to democratize programmatic marketing. Tim, Servesh and Puneet — our three co-founders — have almost 40 years in combined experience building robust and scalable technology products that solve problems for business owners. More than half of this time was spent in the advertising technology sector as one of the pioneers who brought real time bidding protocols to the in-app ad ecosystem.
We came together as a team to start the most exciting chapter in our entrepreneurial careers: Kayzen. After working on the product quietly for some time, we officially launched Kayzen, the world’s first mobile in-house bidder, in January 2019. Our founders are not the only ones who knew each other before Kayzen — many of our team members worked together before coming on board. Hence, we know how to rely on each other and collaborate to build a world-class product that achieves outstanding results.
Initially funded out of our own pockets and supported by “family and friends” money, we took on further capital from VCs in late 2019 to accelerate our product roadmap and business expansion. With Roberto Bonanzinga of InReach Ventures and Petteri Kopponen of Lifeline Ventures and their respective teams, we are thrilled to have found investors that not only think and act like entrepreneurs themselves, but also have a wealth of experience in building companies which scaled to some of the largest European based tech unicorns (Supercell, Unity, Contentful, to name just a few of them). The same round saw contributions from a number of high profile business angels, including Timo Soininen, founder of Small Giant Games (acquired by Zynga).
We came together as a team to start the most exciting chapter in our entrepreneurial careers: Kayzen. After working on the product quietly for some time, we officially launched Kayzen, the world’s first mobile in-house bidder, in January 2019. Our founders are not the only ones who knew each other before Kayzen — many of our team members worked together before coming on board. Hence, we know how to rely on each other and collaborate to build a world-class product that achieves outstanding results.
Initially funded out of our own pockets and supported by “family and friends” money, we took on further capital from VCs in late 2019 to accelerate our product roadmap and business expansion. With Roberto Bonanzinga of InReach Ventures and Petteri Kopponen of Lifeline Ventures and their respective teams, we are thrilled to have found investors that not only think and act like entrepreneurs themselves, but also have a wealth of experience in building companies which scaled to some of the largest European based tech unicorns (Supercell, Unity, Contentful, to name just a few of them). The same round saw contributions from a number of high profile business angels, including Timo Soininen, founder of Small Giant Games (acquired by Zynga).
