Pros
The company fosters a friendly work environment that allows for individual success dependent on your own motivations. - Smaller company: You have the ability to make a large impact and take initiative on assigned tasks. - Provides opportunities to grow and learn. - No specified or stringent "on-call". - Provides catered meals. - Free parking and quiet office space.
Cons
Development organization and goals can be loosely defined, providing ambiguous and shifting targets. - Lack of cross-discipline learning: At times makes the decision-making process more difficult as background knowledge can be missing - Small company: You will take responsibility for a broader scope of work and responsibilities or take ownership of work beyond your intended focus.