Pros
The majority of the employees at Booster are hard working, mission driven, and team oriented. Finance, Policy, and Product/Engineering are especially strong and are the bouys that keep Booster afloat. Cannot speak highly enough about the rank and file.
Cons
The non-technical founders exhibit an arrogance that borderlines delusion. Whether it's their callous disregard for their employees (see: executive (CBO, CMO) & team firings or turnover in general) or the belief that a start-up simply needs to reside in the SFBA and call itself a tech-company to deem its product/service as differentiated, Booster is a failure on both accounts. Unfortunately, Booster is neither a tech company, nor differentiated, as its exact "solution" has existed for 50+ years. That said, when many share similar ideas on changing an industry it comes down to execution; something Booster and their founders have fumbled with and consequently explained away for years.