Great Product and Great People - Anonymous employee Craftable Employee Review

I've been in and around the restaurant and hospitality industry long enough to know that the back office is where great operators either win or lose. That's why I joined Craftable, and that's why I'm still ALL IN. This company was built by people who genuinely care. The co-founders created something powerful, and that foundation shows up every day in how we work. Our Co-founder/ CTO, Max has built an amazing product with a talented team. I'll be honest. Watching them push the limits of what AI can do inside a restaurant operation is something I don't take for granted. They're brilliant, kind, and they're helping build a culture where innovation isn't a buzzword, it's Tuesday. To the people who've been here through the growth and the growing pains, thank you. Change is hard. You showed up anyway, and that matters more than you know. We're building toward something specific: a world where restaurateurs and chefs can spend less time buried in spreadsheets and more time doing what they actually love. That's what gets our team out of bed in the morning and it's what keeps us focused on the work that matters. Our values aren't wall art. Win as one team. Radical hospitality. Take ownership. Communicate with clarity and respect. Focus on customer value. We talk about them, we hire for them, and we hold each other to them. If you care about hospitality and you want to work somewhere that's genuinely trying to move an industry forward, this is a good place to do that.

Is it perfect here? No. We're growing, and growth asks hard things of everyone. But we try to make every decision with intention and respect, and we don't take any of it lightly. The people here have a collaborative spirit that's hard to find. They share ideas openly, they pick each other up, and they genuinely want to see everyone around them succeed. That's not something you can manufacture. Where we're still growing is consistency in delivery. Our customers are busy restaurateurs and hoteliers trying to run a profitable operation while learning new systems and processes. They deserve excellence every time, and we don't always get there. We're working hard to build the processes that close that gap because they're counting on us.

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I am a former employee. The punchline is that I wouldn't recommend quitting a job to work for Craftable. If you are unemployed, it would suffice as a short term opportunity. However, there is very little chance you will last more than 6 months -- whether you leave voluntarily or you are let go. Retention is extremely poor at this company. The problems start at the top and work their way down. Ownership is a typical private equity firm that is focused only on revenue and EBITDA growth. As a result, Craftable is essentially a chop shop. There is constant turnover, mainly due to endless workforce reductions (aka people being fired). The reductions impact both long standing employees and new hires. There are monthly reviews of headcount and the question is always "Where can we trim the fat?". The expertise of the management team is mediocre. Some have been in the hospitality industry quite a while. However, none seem to understand how to run a company. Operations are led by a CFO who is in way over her head. She doesn't like to admit it when she's wrong and she tends to panic over minor issues. Sadly, it seems like she takes pride in being disliked by the rest of the team. There are some decent folks that work at the company. However, almost everyone realizes that their position can be eliminated unexpectedly and tend to focus on self preservation -- as opposed to doing what is best for the company or their teammates. If you made it this far, I would like to stress that my post isn't because I'm disgruntled. I'm currently employed at a new company and it is a significant improvement over Craftable. My motive for this post is to hopefully lessen the chance that someone will give up an existing role and instantly regret making the move. My advice, reach out to some of the former employees and confirm whether my comments are accurate. Best of luck.