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Digital Current

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A New Hope - SEO Specialist Digital Current Employee Review

2.0
Mar 7, 2018
Recommend
CEO approval
Business Outlook

Pros

-One of the few digital marketing companies in the east valley so if you live there, it's a great commute. -Dora -Large office (that will never be filled, see below) -Clients are pretty cool -Some talented staff -They decorate your desk on your birthday -Good work/life balance

Cons

The company has been struggling to grow. They moved into a huge office with the hopes of filling it up, but only use one side (that still has a lot of seats available). Owner(s) have spent tens of thousands of dollars on different management programs (Gazzell and Entrepreneurial Operating System) to boost growth with lackluster results. They've also spent hundreds of thousands of dollars on trying to build custom software only to have it be buggy or be more work than it's worth. While I was there, there was only one sale's person but has since left, leaving the company having to build a new sales team from the ground up. If you know SEO, the sales process is usually a lengthy one. The company is stacked with upper management and execs, some of which know nothing about SEO. They've tried bringing in new execs and directors only to fire them when they've tried shaking things up. Lack of new clients coming in and current clients canceling are taking a hit on the bottom line. Owner(s) spend most of their time in their offices dreaming big but never delivering. The lack of leadership has caused them to hire an outside president to try and fix things. It's their new hope. The company has some talented staff, but they are not in the right seat. SEO has had high turnover with 2.5 years being the longest that someone has been on the team. Insurance is expensive, no 401K or profit sharing.

Explore other reviews about Digital Current

5.0
Feb 5, 2022
Recommend
CEO approval
Business Outlook

Pros

Caring colleagues. Fair compensation and excellent benefits. Fully remote work, and communication is solid via regular virtual meetings. Sufficient resources to perform job duties. Good and knowledgeable people throughout the company.

Cons

Some clients may be slow to implement improvements.

4.0
May 31, 2019
Recommend
CEO approval
Business Outlook

Pros

The people are great with no egos! The new hires in the last 18 months have made a HUGE difference in the quality of client work/deliverables and a happier culture. The office is mostly filled with laughter, music, and collaboration. Roles have become more defined over the past year and a half where people are now able to grow and develop their skills. There is real effort to promote work/life balance with most people keeping an 8-5 workday. This is rare for most agencies. The new office space is a much-needed change of scenery! The open floorplan and views from the 16th floor are inspiring and have everyone upping their game. Scott Elser (CEO) has a teacher mentality and brings a much-needed depth of experience which he shares with the agency. Jason Prentice (COO) has added the operations/project management leadership which was missing. DC is a great opportunity for all stages of your career.

Cons

There is a culture of spending too much time creating internal processes, running EOS, rocks, and projects compared to client work. This situation is getting better yet needs improvement. Due to the size of the agency, some roles require wearing multiple hats and carrying extra responsibility which has some people spread thin. Unfortunately, those being spread thin produce solid work yet not amazing and with some leadership responsibilities being squeezed. Hopefully, growth will resolve this issue. There is an opportunity for the ownership board to trust and allow the current leadership to run the agency. All great intentions yet will not best serve the agency in the long run.

2
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Digital Current Response
6y
Thanks for your input! We completely agree – our team is top-of-the-line and the new office is unbelievable. We hear you loud and clear on the internal processes taking up too much time: We’re addressing this now by reducing systems/process complexity, the volume of internal meetings and fostering a client-first culture. We hope you see these positive changes, but always feel free to reach out to anyone on the senior leadership team with comments or concerns. Thanks for being a part of what makes DC great!
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