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FirstCom Academy

Is this your company?

A joke of a company - Student Service Executive FirstCom Academy Employee Review

1.0
Nov 25, 2024
Recommend
CEO approval
Business Outlook

Pros

The people you closely work there and not the management. That's the only thing positive there.

Cons

My experience with FirstCom Academy has been nothing short of a nightmare. The company is built on exploiting people—both its customers and employees—and they don’t even try to hide it. For customers, especially the elderly and persons with disabilities, the sales team is trained to use unethical tactics. They make promises about “upskilling” and jobs that never actually exist. They say you can withdraw anytime if you’re unhappy, but they conveniently leave out the part where you have to pay fees to do so. It’s heartbreaking to see vulnerable people manipulated just so the company can drain money from government funding. For employees, it’s even worse. They set impossible KPIs and dangle fake incentives to push you harder. They also make you do things completely outside your job scope without additional pay—like asking customer service staff to create marketing videos. And if you don’t comply? Good luck. They’ll either change your role entirely or force you out with no notice. It’s as if they think employees are disposable. And now, after the government suspended their funding, almost everyone in the company has been retrenched—except for upper management, of course. The people actually doing the work, like trainers and customer service staff, were kicked out, while upper management pats themselves on the back, claiming they’re the “backbone” of the company. This company is rotten to the core. It’s run by a CEO who only cares about squeezing every last dollar from customers, employees, and the government. I wouldn’t wish this experience on anyone. I hope they never get back up from this because they don’t deserve to.

Explore other reviews about FirstCom Academy

1.0
Jun 4, 2026
Recommend
CEO approval
Business Outlook

Pros

Nothing much to say expect high pay in the market?

Cons

High KPI and you are expected to OT when you don’t hit your KPI. They will give you lousy location and expect you to perform well. Weekly meeting required repeating almost the same thing. Recently change name to SDA cause this name is so smelly in the industry and towards consumer.

1.0
Sep 22, 2025
Recommend
CEO approval
Business Outlook

Pros

You’re essentially being sold the narrative that you’re “helping fellow Singaporeans upskill” by tapping on their SkillsFuture subsidies and credits. The reality is very different—there are countless other academies offering far more relevant and fulfilling courses at a fraction of the cost, in line with the true spirit of upskilling. Instead, FCA inflate fees by throwing in catered meals, while pushing outdated, uninspiring programmes in particular their soft skills courses — which add little to no real value.

Cons

The CEO and management have zero regard for employees, and even less for the national agenda of upskilling. Their sole focus is milking government subsidies and schemes, right from Day 1 of the company’s existence. Ethics and integrity take a backseat—KPIs are deliberately skewed to reward staff for pushing overpriced, irrelevant courses onto vulnerable individuals. Course quality is abysmal—outdated, uninspiring, and hardly worth $200. Learners would benefit far more from LinkedIn Learning or Udemy at a fraction of the cost. Fees are inflated beyond reason, dressed up with “perks” like catered meals, but the value simply isn’t there. The culture is equally toxic. Promises to staff are rarely kept, KPIs and roles change constantly to patch up turnover, and the company suffers one of the highest attrition rates I’ve seen. You could be the boss’s favourite today and his “buay kan” outcast tomorrow—he runs on emotion, dismisses dissent, and creates no psychological safety. Yes-men survive; anyone with a backbone doesn’t. Townhalls are a disgrace—laced with vulgarities and empty boasting. The CEO thrives on sycophants, rewarding only bootlickers, while the culture he has built is shallow, transactional, and driven purely by money. When the money stops, so does the loyalty.

7
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