Fast growing revenue, degrading technical management - Software Engineer Flock Employee Review

2.0
Dec 3, 2024
Recommend
CEO approval
Business Outlook

Pros

Growing stock value. Some good engineers (though some being pushed out due to conflict). Energetic CEO. Mission is okay but reducing in motivating value for staff as the business attempts to expand into tangential areas. Occasional paths to tech innovation.

Cons

Recent hiring has been poor. Reluctant to and/or incapable of removing poor performers. Bad project bets are cut off too late into the game. Little understanding of the long tail nature of engineer productivity/value and how that should affect hiring, compensation, and project allocation. Too many "yes men" and intolerance of conflicting opinions. Currently no road to IPO; stock liquidity options only for early employees. Lack of transparency, especially on HR/compensation issues.

Explore other reviews about Flock

5.0
Jul 3, 2026
Recommend
CEO approval
Business Outlook

Pros

-Hands-on, bought in Executive Leadership. There are 2 Founders, including the CEO, still leading the company. C-suite is transparent, direct, responsive, empathetic and always willing to help. This goes for any employee that reaches out -Top Tier investors like a16z and Tiger Direct -Products make a tangible impact on society, improving the safety and security of the communities that Flock supports. There are countless stories per day involving preventing shootings, recovering stolen vehicles and missing children, returning the elderly to their families, apprehending criminals who started forest fires and more -Optimal hiring profile, focusing on kind, gritty individuals that do not let the definition of their roles get in the way of success, are highly responsive and just want to be successful. It is impressive that Flock has maintain this culture at scale -Career development is a focus area. Leaders ask their employees about their goals and present realistic career paths proactively, as does People Strategy

Cons

-Flock is fast paced and constantly changing. New products, new markets, etc. If you are not energized by running towards a challenge in an environment focused on building, not maintaining, this may not be the right culture for you

1.0
Jul 6, 2026
Recommend
CEO approval
Business Outlook

Pros

Good mission statement, poor execution

Cons

All you need to know about the sales culture at Flock is the best rep who hit 300% in Texas, who presented at the all company flock forward event, couldn't even last a full 6 months in a NY territory and bounced! You could be an all star rep, and if you are not lucky enough to be handed a territory in TX, CA, GA or FL, you have 0% chance of hitting quota. Total company, maybe 20% at best, is hitting quota this year. Sales Middle Management is completely out of touch, no direction, dont do this only to be told to do this 2 months later. Not one has ever sold the product, zero help on deals. They praise and highlight TX and CA deals as if the success was indivudal contributor driven. Add in some good micro management, boilerroom environment, no room for growth or advancement, and there you have it. Marketing is helpless in the onslaught of constant bad publicity or generating actual leads. More major cities are being pressured to axe their flock cameras because marketing cant get the truth out to the public! No 401k match!

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