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Interactive Advertising Bureau

Engaged Employer

Extremely disorganised, lack of opportunities or clear direction - Anonymous employee Interactive Advertising Bureau Employee Review

1.0
Feb 12, 2014
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

The IAB is capitalising on growth of digital advertising sector, and as long as the industry continues to grow the company will maintain its upward trend. Aside from that, they spend 15-20% of their turnover on treats for staff (like weekends abroad for all the company, or extravagant Christmas parties).

Cons

The company has lost several high-profile members in the past two years, now acts like a subsidiary of Google. There is a clear lack of direction and member dissatisfaction, with many of its 15+ councils now attended by fewer than 10 members (when it used to be closer to 30-40 each). Externally, the IAB started to lose credibility after its spat with Mozilla two years ago. Flagship events like Engage/Mobile Engage are losing revenue each year, with attendees migrating to higher profile events that provide better value for money (Advertising Week, Tech Stars, etc.).

Explore other reviews about Interactive Advertising Bureau

5.0
Nov 7, 2025
Recommend
CEO approval
Business Outlook

Pros

Working at IAB has been a career-defining experience. It’s one of those rare places where smart, driven people come together not just to do great work, but to create something meaningful — a culture built on connection, creativity, and courage. The leadership team genuinely listens, adapts, and encourages people to bring their full selves to work. There’s a balance of challenge and support here you’re pushed to grow, but also surrounded by leaders who care about your well-being. What I love most is how visible and approachable the executive team is. Transparency isn’t just a buzzword — we actually talk about what’s working and what isn’t. The hybrid flexibility, unlimited PTO, wellness initiatives, and focus on leadership development make it clear that IAB invests in its people. It’s a place where your ideas are heard, your work is valued, and you’re encouraged to lead from wherever you stand. If you’re looking for a culture that’s real, inspiring, and full of opportunity — this is it.

Cons

Fast pace requires adaptability and focus. Many exciting initiatives at once. Continuous change can challenge consistency.

3.0
Jun 2, 2026
Recommend
CEO approval
Business Outlook

Pros

Great to learn the indusrty from the ground up

Cons

The workload at IAB can be quite demanding, and there appears to be limited opportunity for career advancement in certain areas of the organization. Additionally, some ELT members have longstanding tenure, which can make upward mobility less frequent as leadership positions do not open up often.

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