Pros
It's a job with a pay check...
Cons
- No real benefits beyond base pay. PTO after probationary period; but no medical, dental, or retirement.
- Pay is well below industry standard, and management will find any excuse to avoid giving even cost of living increases.
- Owner / CEO makes promises or offers incentives (such as bonuses, gift cards, etc) and consistently fails, or refuses, to deliver.
- Complete absence of structure or process: KPIs, campaign mapping, buyer personas, content strategy, and scope-of-work documentation are virtually non-existent.
- Middle management exhibits a total lack of competence with regard to marketing and advertising, as well as a general aversion to accountability: continuously over-promising to clients, and then shifting responsibility for deadlines or budget onto the marketing staff.
- Owner / CEO regularly disrupts daily workflow to demand everyone's attention as he stands in the middle of the office, boasting about his personal wealth, regurgitating bullet-points from whatever audio book he listened to that day, or going on meandering sermons that border on anarcho-capitalist political rants.
- Owner / CEO will often publicly badmouth former employees, brag about playing psychological mind-games in sales negotiations, or complain about having to make payroll.