Pureprofile

So many positives, but also some challenges to overcome - Business Partnership Consultant Pureprofile Employee Review

3.0

Jan 30, 2018

Recommend

CEO approval

Business Outlook

Pros

Exposure to leading marketing intelligence products and technology. Insight driven intelligence and delivery. working with latest tech and industry trends. A great place to learn about the value of consumers to brands and how data can be activated to deliver insights that drive commercial results for business. If you have media experience and want to learn about Programatic it is a great place to accelerate your knowledge

Cons

Can be conflicted with priorities of the various businesses that make up the Pureprofile group of companies. Strong capabilities but limited ability to communicate exactly what Pureprofile can do to the community of publishers, brands and agencies that can benefit from partnering with Pureprofile. Communication and positioning to market needs to change

Pureprofile Response

Our new CEO Nic Jones is currently working with us to unify the values of the three companies and along with that is a new vision and mission. One of Nic's strong points is his ability to communicate to the market what we do and what we are capable of doing. We are also working hard to integrate our products and services internally and the sales team are the first ones to really lead that change. Stay tuned!

So many positives, but also some challenges to overcome - Business Partnership Consultant Pureprofile Employee Review

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