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Bitmovin's Innovation Impacts the Industry Since the invention of television broadcasting in the 1900s, the broadcasting industry has always sought innovative technology that can improve the viewing experience for users. Over the years and with the introduction of over-the-top streaming services, the bar keeps rising as the industry continues to pack more visual quality into fixed spectrum and bandwidth allocations. Bitmovin continues to be a leader in the research and development of actual perceptual quality metrics standards. The metrics are used to emulate the human perceptual system and leverage the information to maximize the efficiency of video encoding parameters. Bitmovin customers such as the British Broadcasting Corporation (BBC) and Hulu Japan, are actively working to implement perceptual quality metrics with the Bitmovin Encoder product and its per-title encoding capabilities. Another key area where Bitmovin has played a significant role is in the use of massive parallel encoding to enhance encoding speeds. Bitmovin's DNA and its origin story came from its founders'
