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Want to see how Overproof helps alcohol brands grow and expand into new markets? Check out our new explainer video to see how our technology pulls, tracks and transforms their sales and marketing data into actionable insights, taking the guesswork out of business decisions.
Overproof — the leading business intelligence partner to the beverage alcohol industry — is proud to announce the promotion of Diana Arellano to Chief Revenue Officer. Since joining in 2020 as vice president of marketing and subsequently leading the sales division, Arellano has been instrumental in positioning Overproof at the forefront of the industry.
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