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As of today, we're saying goodbye to Parlor the company and hello to Parative. With this exciting shift in name, we're also revealing our flagship product: The Parative Customer Behavior Platform. Parative is focused on putting actionable product usage and customer behavior insights into the hands of the employees that need them most – front-line revenue and retention teams – without the need for support from a data team, CDP, or data warehouse. Learn all about Parative and what we have planned for the future here 👇🏾
