Motion Graphics Designer Interview
-Engage Digital Partners
How would you approach creating an explainer video?
I would do my research about the client, their brand, the aim of the video and look at any existing material online that would inspire me before undertaking this task. If a voiceover track was supplied I would then use that as the basis of my animation and begin creating to the narration. Some preliminary planning would take place, such as the general creative vision of the piece and perhaps storyboard some of the main parts of the sequence. If there was no voiceover track then I would proceed the same way but perhaps with a music track picked out so I have some audio cues to stick to.
- Know the client and their needs or guidelines for the video. - Brainstorm with the people involved for the concept and the mood (styles/look). - Make the storyboard for the flow of the story, voice overs and background music mostly dictates the flow or the vibe of the animation. - Get busy! Animation mode!
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