Social Media Intern Job Description

What is a Social Media Intern?

A Social Media Intern works alongside management to increase brand awareness through the usage of social media platforms. Many Social Media Interns will be given specific tasks related to the creation of social media postings decided upon during department meetings. Additionally, Social Media Interns give creative insight into topics to be included in a brand's editorial calendar and seek creative ways to spread the company's message or product. They use the information shared by management regarding the best course of action to promote the brand and in turn create conversation-starting post and images for social platforms.

Many Social Media Interns are recent or soon to be college graduates. Many employers seek to hire graduates with degrees in marketing, business, public relations or a related field. Additional certifications such as Google Analytics are considered beneficial. Employees who excel as a Social Media Intern will have a positive can-do attitude as well as the desire to constantly learn and improve.

Social Media Intern Job Description Template

Job Overview

Example Co. is one of the leading companies in our field in the area. We're proud of our 3.6 rating on Glassdoor from our employees. We are hiring a talented Social Media Intern professional to join our team. If you're excited to be part of a winning team, Example Co. is a great place to grow your career. You'll be glad you applied to Example Co.

Responsibilities for Social Media Intern

  • Work alongside the team to create a plan for social media strategies monthly
  • Assist in the growth of the brand by raising awareness through various social media platforms
  • Monitor postings to ensure brand message is constant from the terminology used to images posted
  • Aid in the daily aspects of promoting the businesses campaigns
  • Interact with followers and potential customers by communicating and answering questions through the company's social pages
  • Assist in implementing plans to increase followers on popular social media websites such as Twitter, Pinterest, Facebook, YouTube and LinkedIn
  • Oversee the creating and implementation of a monthly editorial which included monthly sales objectives and initiatives
  • Help create content as dictated by the monthly editorial calendar to promote sales, blogs and products

Qualifications for Social Media Intern

  • Bachelor's degree in business, marketing, journalism, public relations or related field
  • 1-2 years of social media management experience
  • Professional certification in Google Analytics strongly preferred
  • Familiar with multi-social posting through programs such as Hootsuite and HubSpot
  • Comfortable with working with Microsoft Office and Adobe Suites
  • General knowledge of Search Engine Optimization and internet ranking for web content
  • Entry level experience determining how to cater unique marketing campaigns to a unique audience
  • Ability work alongside a diverse group of employees and simultaneously work toward many company initiatives at once
  • Entry level understanding of marketing strategy and how to use the concepts throughout various forms of outreach

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