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TrueML Snapshot
Since 2013, we have been on a mission to reinvent the debt collection space by delivering great customer experiences that empower consumers to regain control of their financial health and help them to better manage their financial future.
TrueML is a business, but profit is not our only goal. Financial success is enabled by, as well as further enables, our ability to do good; the more customers we help, the better we become, the stronger our business is.
TrueML is a business, but profit is not our only goal. Financial success is enabled by, as well as further enables, our ability to do good; the more customers we help, the better we become, the stronger our business is.
In 2013, our CEO was hounded by collectors for a small amount on a store credit card that he forgot to pay. Several calls from unknown numbers and one unpleasant conversation later, Ohad Samet was determined to reimagine the debt collection process. It was inherently wrong: the focus on just phone calls, the tacked-on “convenience” fees, the authoritative voice on the other side of the line, and most of all, the lack of empathy for the consumer.
Debt collection is a financial service, and it needs to cater to consumers. We created the company to change the mindset around collections into that of recovery and reconciliation.
Debt collection is a financial service, and it needs to cater to consumers. We created the company to change the mindset around collections into that of recovery and reconciliation.
