Nutranext
Acquired by The Clorox Company
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Nutranext Snapshot
To create a scalable platform that would be attractive to a potential buyer by consolidating the highly fragmented U. S. Supplements market by acquiring and integrating leading brands.
Founded over 30 years ago as Nature’s Products, Inc., Nutranext, LLC (“Nutranext”) is a leading manufacturer, distributor, and marketer of dietary and nutritional supplement products. Our manufacturing expertise includes solid dose, softgels, gummies and powders and our brand portfolio consists of market leaders in their respective categories. A company that has always stayed ahead of the curve, Nutranext insists on excellence at every company in its network. Our portfolio of brands includes: Rainbow Light®, NeoCell®, Natural Vitality®, Champion Performance®, Sedona Labs®, Stop Aging Now®, True Health® and Blessed Herbs®.
