Mission Insure Your Moment® by building meaningful relationships, providing trusted advice, and serving with care and excellence in all that we do.
Description At The Accel Group, we’re more than just an insurance and financial services agency. We’re a trusted partner in protecting life’s most important moments. Whether it’s growing a business, buying your first home, or planning for the future, we’re here to help you Insure Your Moment® with confidence and care.
With over 90 years of experience, The Accel Group has grown to become one of Iowa’s largest independent insurance agencies. Our team of 130+ dedicated professionals works closely with over 60 insurance carriers to provide tailored strategies in business, personal, agribusiness, and employee benefits coverage. We take pride in offering personalized service, trusted advice, and long-term relationships that help our clients feel secure, no matter what life brings.
Our story is rooted in a legacy of service and growth. The Accel Group was officially formed in 2018 through the merger of two respected agencies: Millhiser Smith Agency, founded in 1928 in Cedar Rapids, and The Accel Group, originally established in 1936 in Waverly. This union brought together decades of expertise and a shared commitment to excellence. Since then, we’ve continued to expand our reach and capabilities through several strategic acquisitions and partnerships.
Today, we operate out of eight locations across the Midwest, serving clients throughout the nation. Despite our growth, we remain grounded in our mission: to build meaningful relationships, provide peace of mind, and deliver service with care and excellence in everything we do.
At The Accel Group, we believe every moment matters, and we’re here to help you protect yours.