Webflow at a cross road - Engineer Webflow Employee Review

3.0
Feb 4, 2023
Recommend
CEO approval
Business Outlook

Pros

+ Solid product and community. Users love Webflow. We have a great product market fit + People are generally nice. Like really nice. + The last round of VC investment was conveniently timed. We got lucky.

Cons

- Webflow is generally divided into two groups: one group doesn't like growth and hates competition (internally and externally). They love Webflow as is and are not looking for career progression if it means working harder. The other group wants the business to grow and is willing to put in more effort to make it happen (especially recent new hires). Naturally, you see more work being picked up by the latter but unfortunately, they are not being rewarded with salary raises or promotions. Rinse and repeat, you get a growing population in the first group. - Vlad the CEO is trying to reinvent the company and operate more efficiently. It was met with strong resistance, as part of Vlad's new policy involves cutting the $600 monthly stipend (for groceries and stuff) to $300. People (mostly the first group I mentioned above) are sad, hurt, and feel abandoned, and betrayed. - Webflow 2.0 is a watershed. We either get through this and reinvent ourselves and claim market leadership, or we retreat and go back to 1.0. Only time would tell.

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Webflow Response
3y
Hey there. Thank you for your review and feedback. We can't help but agree that we have a great product and an even better team working behind the scenes to make it all happen. We believe that Webflowers and the Webflow community, are some of the kindest, smartest, and most talented people in the industry, and we're so grateful to be on this journey with all of you. To your point about growth and change, as a high-growth company, we know that such rapid growth can cause some growing pains as we look to set ourselves up for success as we scale. We understand the challenges that lie ahead, and what we must do in order to meet those challenges and continue to grow and thrive. We believe that we have an incredible team here, and together we can meet those challenges head-on. If you have any additional feedback you'd like to share, please feel free to email us at satisfaction@webflow.com.

Explore other reviews about Webflow

5.0
Mar 11, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

- Seriously smart, kind coworkers - good culture even though remote, offsites and office if you want them - real ownership and trust at the IC level - C-suite and leaders are genuine and accessible - Proudly being remote-first seems to be rarer and rarer these days, no RTO anxiety - Time off, recharge days and sabbaticals are great

Cons

- No longer covering 100% of healthcare costs, which was a very nice benefit - Lots of new people means it's harder to get to know people outside your teams - Things change, fast. Buckle up.

2
5.0
Mar 3, 2026
Recommend
CEO approval
Business Outlook

Pros

Working at Webflow has been one of the most energizing chapters of my career so far. It’s fast-paced and high standards, but in a way that pushes you to grow. One thing I’m proud of is how much we’ve invested in enablement and setting teams up for success. Over the past year, there’s been a huge focus on building structured onboarding, better training, and more thoughtful support for our internal teammates. It’s not “figure it out yourself.” You can feel the intentionality behind it. On the sales side Webflow can feel like a technical product at first. But that’s also what makes it powerful and so loved by it's user base. Once you understand the value, it becomes a natural and compelling story to tell. The product is strong, and when customers see it in action, it clicks. Selling something you genuinely believe in makes a big difference. Growth opportunities are also very real here. If you raise your hand and take initiative, you’ll be trusted with meaningful work. I’ve seen people expand their roles quickly, move across teams, and step into leadership opportunities because performance and ownership are rewarded. The team has grown a lot, and in a remote environment, sometimes that can be hard but I’ve been impressed by how connected it feels! People are thoughtful, collaborative, and generous with context. There’s a strong documentation culture, open communication, and leaders who share the “why” behind decisions. Overall, Webflow is a place where motivated people can have real impact, grow quickly, and work alongside smart, kind teammates.

Cons

can be slack heavy at times, but that's normal for a remote-first org

2
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Webflow Response
2mo
Thanks for taking the time to write this, especially the detail on enablement. That investment has been deliberate, and it's good to hear it's showing up in how people experience their first months here. Building a strong foundation shouldn't be left to chance, particularly with a product that has real depth to it. Glad the growth piece resonates, too. Raising your hand and being trusted with meaningful work is how things should work, and we try to make that real at every level. On remote connection: we've learned a lot over the years. Operating as remote-first has pushed us to build real infrastructure around documentation, integrated tooling, structured onboarding, and transparent communication. That work has made us sharper. And we've also learned that some things don't have a remote substitute. There are moments where being in the same room matters, and we're deliberate about creating those. The model isn't perfect, but it's ours, and we keep making it better. Slack volume is a real trade-off with being remote-first. We're always looking at ways to make that more manageable, Slack me if you have ideas 😅 Appreciate you sharing your experience. - Mike, SVP People
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