Partnerize continues to focus on investing to ensure that the platform you rely on is constantly improving and delivering the best possible results. As part of that ongoing effort, we are pleased to announce that Partnerize has acquired BrandVerity, a leading SaaS provider of search monitoring and brand compliance solutions. The addition of BrandVerity’s capabilities to our solution is an important step toward fulfilling our company vision of making it simple for leading brands to realize the full business potential of partnerships.
Partnerize has been selected as the Digiday Technology Awards Best Affiliate Network. The AI-Powered Partnerize Partner Automation Platform is a SaaS solution to manage all aspects of partnerships, including but not limited to affiliate partnerships. “This recognition is a fantastic honor,” said Charlie Calabrese, VP-Operations at Partnerize. “We are proud to have grown our technology lead in 2019, and look forward to making more great advances for our clients and partners in 2020.”
Partnerize is on a roll as far as awards and recognition go this month. On the heels of our win last week of Best Affiliate Marketing Innovation at the ASE Pinnacle Awards, and today’s win of the Best Affiliate Network at the Digiday Tech Awards, Partnerize has also been awarded top spot in the UK business journal BusinesCloud’s ranking of the top 50 tech companies in the Northeast.
We are proud to announce that the AI-powered Partnerize Partner Automation Platform has been named the Best Affiliate Marketing Innovation at the 2019 Pinnacle Awards. The awards ceremony was held today during at the Affiliate Summit East Conference and Expo in New York City. The Pinnacle Awards recognize the most successful and innovative affiliate marketing programs and companies in the industry. Judges for the Best Affiliate Marketing Innovation category were looking for a best-in-breed technology that is making a material difference to affiliate marketers, whether through improved efficiency or increased incremental revenue. Partnerize delivers on both these goals through new and improved offerings in its AI-powered Partner Automation Platform.
Today we announced a major enhancement to our integration with Skimlinks, the leading commerce content platform, which dramatically enhances the traffic and conversion data available to our shared brand clients. This enhanced integration makes complete domain-level and marketing insights available to advertisers for reporting, analysis, and optimization when they are using the content monetization platform.
We've just announced several major enhancements to our industry-leading partner automation solution. The new capabilities expand the Partnerize platform's ability to deliver comprehensive partnership automation and unique intelligence to drive the best possible results for global brands. More specifically, the new offerings enhance three rapidly expanding areas of partnership: measurement of performance across mobile, influencer programs, and strategic brand co-marketing programs.
Performance Horizon Rebrands as Partnerize Performance Horizon, the leading provider of partner marketing software for global brands, today unveiled its new name, Partnerize. Along with the new brand name, the company has introduced a series of product enhancements to its flagship partner management platform. The company’s decision to change its branding and update its offering reflects both its single-minded focus on making partnerships easier, and the increasing business gains that brands are realizing through partnerships of all kinds. There has been a fundamental evolution in the partnerships category in recent years. Partnership now encompasses dynamic new sectors including channel partnerships, loyalty partnerships, influencers, referral partnerships, and brand-to-brand alliances in addition to affiliate marketing. Partnerize now mirrors that marketplace shift in both name and practice. “The partnerships category has expanded and evolved a great deal in the past several years,” said Eric Bosco, Vice President and General Manager of SmarterTravel, a TripAdvisor Company.
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