Copywriter Job Description

What is a Copywriter?

Copywriters are responsible for writing compelling marketing and promotional materials for a wide variety of products and services. These materials can range from product packaging and labels to brochures and blog posts to email copy. In addition, copywriters help define brand voice and ensure that all copy is consistent with this voice by writing, editing, and proofing materials.

Copywriters generally have a Bachelor's degree in English, Journalism, Marketing, or Communications. Copywriters can work in print, television, radio, and online. The best copywriters have a strong portfolio of work to show when interviewing, tend to be collaborative and passionate, and are most comfortable working in a fast-paced environment.

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Copywriter Job Description Template

Job Overview

Come work at Sample Company, a leader in our industry in the metro area. We're pleased to have a 3.9 rating on Glassdoor from our employees. We're now hiring an experienced Copywriter to join the Sample Company team. If you're serious about your next job, Sample Company is an ideal place to grow your career. Make your next career move with us.

Responsibilities for Copywriter

  • Write copy for a variety of media including social, print, video, and online
  • Edit and proof work to ensure high editorial standards are met across all content outputs
  • Collaborate with creative, product, marketing, and legal to assess project needs and help with messaging
  • Drive brand consistency across all company communications
  • Develop and implement brand guidelines
  • Stay current on trends and competitors within the editorial sphere
  • See projects through the whole creative lifestyle, from inception to deployment

Qualifications for Copywriter

  • Bachelor's degree in English, Journalism, Marketing, or Communications
  • 3-5 years experience in content marketing or copywriting, preferably with an agency
  • Knowledge of Microsoft Office Applications
  • Strong creative thinking skills and ability to think conceptually
  • Comfortable working independently with little direction under tight deadlines
  • Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar
  • Proven ability to demonstrate brand voice
  • Strong attention to detail
  • Excellent portfolio of work

Employers: How to Write Great Job Descriptions

  • Be sure to mention requisite years of experience and educational requirements
  • Tell job seekers what's unique about your company and job
  • Ideal length is a few paragraphs or about 200 words
  • Make sure to use appropriate paragraph breaks and bullet points so it’s easy on the eyes.

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