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Flo Health Snapshot
We are building a better future for female health by helping our users harness the power of their body signals.
At Flo, our purpose is to build a better future for female health by helping you harness the power of your body signals.
Flo is the #1 downloaded women’s health app worldwide, with 380 million downloads and 70 million monthly active users. In the United States, 1 in 4 women (ages 18-44) use Flo. Flo is also the first purely digital consumer women’s health app to achieve unicorn status and have a valuation beyond $1 billion.
With over 120+ medical experts, Flo is committed to supporting women at every stage of their health journey, from menstruation to conception, pregnancy, and menopause., It provides curated cycle and ovulation tracking, tailored health insights, daily bite-sized visual content, and a private community for users to share their questions and concerns.
Flo prioritizes safety and keeps a sharp focus on being the most trusted digital source for women's health information. Flo Anonymous Mode feature was recognized as one of TIME’s Best Inventions 2023 and also named a finalist for Fast Company’s 2023 World Changing Ideas Awards in the Rapid Response category as part of the company's commitment to privacy.
Close to 60% of monthly active users rely on Flo for over a year. The app has become a powerful force in democratizing access to personalized health information and tackles several key issues:
- Bridging healthcare disparities: Flo's pro-social program, which provides free Premium access to up to 1 billion women across 66 countries, with over 17 million subscriptions already donated. Flo is actively working in collaboration with UNFPA to level the playing field in global women's health.
- Closing the knowledge gap: By providing accurate, accessible information to millions of women, Flo is improving health literacy on a global scale. This is particularly impactful in underserved regions where traditional healthcare systems fall short.
- Driving research and innovation: With its partnerships with world-class institutions, Flo is uniquely positioned to advance women's health research and drive evidence-based improvements in care.
- Breaking taboos: With its vast user base, Flo is normalizing conversations around women's health, helping to reduce stigma and encourage open dialogue about previously taboo topics.
- Empowering through health information: By enabling nearly 70 million women to track and understand their health patterns, Flo is putting personalized insights directly into the hands of users, fostering proactive health management.
Flo is the #1 downloaded women’s health app worldwide, with 380 million downloads and 70 million monthly active users. In the United States, 1 in 4 women (ages 18-44) use Flo. Flo is also the first purely digital consumer women’s health app to achieve unicorn status and have a valuation beyond $1 billion.
With over 120+ medical experts, Flo is committed to supporting women at every stage of their health journey, from menstruation to conception, pregnancy, and menopause., It provides curated cycle and ovulation tracking, tailored health insights, daily bite-sized visual content, and a private community for users to share their questions and concerns.
Flo prioritizes safety and keeps a sharp focus on being the most trusted digital source for women's health information. Flo Anonymous Mode feature was recognized as one of TIME’s Best Inventions 2023 and also named a finalist for Fast Company’s 2023 World Changing Ideas Awards in the Rapid Response category as part of the company's commitment to privacy.
Close to 60% of monthly active users rely on Flo for over a year. The app has become a powerful force in democratizing access to personalized health information and tackles several key issues:
- Bridging healthcare disparities: Flo's pro-social program, which provides free Premium access to up to 1 billion women across 66 countries, with over 17 million subscriptions already donated. Flo is actively working in collaboration with UNFPA to level the playing field in global women's health.
- Closing the knowledge gap: By providing accurate, accessible information to millions of women, Flo is improving health literacy on a global scale. This is particularly impactful in underserved regions where traditional healthcare systems fall short.
- Driving research and innovation: With its partnerships with world-class institutions, Flo is uniquely positioned to advance women's health research and drive evidence-based improvements in care.
- Breaking taboos: With its vast user base, Flo is normalizing conversations around women's health, helping to reduce stigma and encourage open dialogue about previously taboo topics.
- Empowering through health information: By enabling nearly 70 million women to track and understand their health patterns, Flo is putting personalized insights directly into the hands of users, fostering proactive health management.
