Working at Boostability | Glassdoor

Boostability Overview

Lehi, UT
201 to 500 employees
Company - Private
Advertising & Marketing
$25 to $50 million (USD) per year
Founded in 2009, Boostability is now one of the fastest growing internet marketing companies in the world. We use cutting-edge technology to provide high-quality SEO, social media, and website marketing services that achieve explosive growth for our small business partners and ... Read more

Mission: We help small businesses succeed online.

Glassdoor Awards

Best Places to Work: 2015 (#38)

Company Updates

  • Wondering what it's like to work at Boostability? Take a look at the culture, the perks, and what we do for small businesses around the world. Learn what it means to work for Boostability from the employees who love coming to work every day.

  • Keep up to date with what happened at Boostability in 2018 with our BoostCulture Highlights!

    2018 BoostCulture Highlights | Boostability

    As the year starts to wind down, it's the time when we like to look back at everything we've accomplished during the previous 12 months. But in our case, we're looking back at all the incredible things we've done because we work at Boostability.

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Boostability – Why Work For Us?

Boostability Quick Look Core Services:

  • SEO for Small Businesses
  • Social Media Marketing for Small Businesses
  • Website Builds & Maintenance for Small Businesses
  • Local Search and Maps Optimization for Location Based Businesses
  • SEO, Social Media and Website Selling Opportunities for Resellers
  • SEO, Social Media and Website Solutions for Media, Newspaper, and Phone Book Partners Who Need an SEO Offering for Their Clients

Market That We Serve

Small and Local businesses that need a cost effective solution for top online search visibility. Large Media and Advertising groups that need a partner that can scale small business SEO, Social Media and Webssite services to tens of thousands of customers and providing high value to the clients.

Expertise We Offer

We currently manage thousands of SEO customers.

Our Management Team has 40+ years combined of Internet Marketing experience.

Boostability developed proprietary SEO software technology to drive high client value and large customer management.

Boostability software technology and services deliver partner centric services:

  • SEO Lead Generation
  • SEO Sales Support or Sales POD Model for Partners
  • White Label SEO Account Management and Reporting
  • Large Volume SEO Fulfillment
  • Social Media Services
  • Website Fulfillment and Build Services
  • API Integration Services for Reporting and Customer Management
  • Billing
  • SaaS Platform for Seamless Distribution of Services
  • One Click Access to Accounts

Gavan Thorpe -- President & COO

Jared Turner - Chief Technology Officer

Russ Larson - Chief Finance Officer

Nathan Judd - Vice President of Fulfillment

Matt Tennison - Vice President of Sales & Partners

Trish Stines - Director of Account Management

Kelly Shelton - VP of Marketing

Johanna Fawson - Director of Human Resources

Boostability was created in January 2009 with the idea of creating affordable and effective SEO services for the small business marketplace. This was a revolutionary concept because SEO companies in general have avoided marketing to small businesses because they were not able to provide an effective service for the budgets that small businesses could afford and they were not able to deliver a scalable service that was profitable. Boostability founders saw this challenge as a tremendous opportunity, they set out to do what no SEO company has been able to do, deliver cost effective SEO services that produce results.

A talented team was assembled to develop a technology that would revolutionize the industry. The goal of the technology was to take a factory line approach to SEO fulfillment. The key to the technology is that it divides the workload among a group of specialists that are really good at one key component of SEO. The technology pinpoints the work that is ideal for each unique business and then gives the specialist step by step instructions so that they only do the work that needs to be done. The system then tracks the work performed by each specialist so that an account manager can easily see the work that has been done and the progress that the business is making. This has allowed Boostability to offer SEO services at an hourly rate that is a fraction of what other SEO companies charged.

In addition to streamlining the SEO fulfillment process our founders wanted to provide our customers and partners transparency. We wanted our customers to see the work we were doing as well as the progress they were making and be accountable for the work we were doing.

After a year of work the technology was completed and we began to market our services directly to businesses. A sales team was put in place that would quickly learn how to present and sell successfully and the company began to grow. We grew out of our first office with just over 13 employees in April 2010. From April 2010 to Nov 2010, we hired just over 30 new people into the company.

With our technology and our ability to market, sell and provide exceptional SEO services we began to attract partners that wanted to provide SEO services to their clients. Our founders had the foresight to incorporate into our technology a partner friendly platform that would allow our partners unprecedented access and insight into their clients’ accounts. We were able to share with our partners everything we learned about selling SEO to small businesses as well a scalable way for them to offer and provide SEO services.

The vision of our founders of providing small businesses affordable and effective SEO services is now being realized in an amazing way. As of December 2012 we reached more than 175 full time employees and hundreds of part time employees. We are considered to be the premier small business fulfillment service in the industry and our growth and profitability continues to climb at a phenomenal pace.

The future looks even brighter.

Boostability Reveals the Secret of Success in Business and Life

Jared Turner talks about Boostability's secret of success which can be summed up in the phrase, "Get Next Action" If you own a business, have a job, are trying to run a household, or if you’re just doing your best to keep you nose above water, this concept could change your life.

When to Outsource, and When to Build your Internal Competencies

Jared Turner, CTO, lists his 3 starting questions for entrepreneurs trying to effectively grow their businesses. 

UV50: 30 Fastest-Growing Companies 2016 ranks Boostability No. 14

A former No. 1 and No. 2 Fastest-Growing Company, Boostability is still quick on its SEO feet.

Boostability Ranked on Inc. Magazine's List of America's Fastest-Growing Private Companies for Third Year in a Row

For the third year in a row, Boostability, one of the largest digital marketing service providers in the world, has made the 2016 Inc. 5000's list of the "fastest growing private companies in America."

3 Success Factors of Selling Through Strategic Partnerships

Matt Tennison, VP Sales & Partners, talks about the secrets of running an effective and sustainable channel sales program.

Boostability Reviews

Rating TrendsRating Trends
Recommend to a friend
Approve of CEO
Boostability President & COO Gavan Thorpe
Gavan Thorpe
58 Ratings
  • "A wonderful company that truly values their employees."

    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - SEO Customer Success Representative in Lehi, UT
    Current Employee - SEO Customer Success Representative in Lehi, UT

    I have been working at Boostability full-time


    Paid time off/holidays
    The culture
    Work hard - Play hard atmosphere
    Quarterly raises
    The location of the office is surrounded by great places that you can eat at for lunch


    As now, I have not came across any cons.

See All 227 Reviews

Boostability Photos

Boostability photo of: Mount Boostmore
Boostability photo of: Decades Day 2018
Boostability photo of: Throwing back to the 90's for Decades Day
Boostability photo of: Over the Edge Rappelling Charity Event for Utah's Youth Village
Boostability photo of: Ryan is in the lead!
Boostability photo of: Over the Edge 2018
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Boostability Interviews



Getting an Interview

Getting an Interview




  1. Featured Interview


    Client Service Representative Interview

    Anonymous Interview Candidate
    No Offer
    Positive Experience
    Average Interview


    I applied online. The process took a week. I interviewed at Boostability in December 2018.


    It was basically a one-way video interview where the recruiter introduced herself and told us about what to expect from the interview and how we can practice before actually beginning the interview. There were four recorded questions where you could take as much time as you need and re-record your answers as many times as you need. I felt that this was helpful to me in providing quality answers. There was also a written part where we had to compose an email to a prospective client in an authentic manner. While I didn't get the offer, I felt like I left a great first impression towards the Boostability team and opened the door towards future career opportunities with Boostability. I thank them for taking the time in interviewing me and hope that they'll keep me in mind for future opportunities.

    Interview Questions

    • The first one was a three-part question that included the infamous Tell Me About Yourself Question as well as my career goals and why I want to work at Boostability.   Answer Question
    • Why should we hire you?   Answer Question
    • My personal favorite was: Your favorite board game and why?   1 Answer
    • Describe your customer service experience and also digital marketing experience if any.   Answer Question
See All 44 Interviews

Boostability Awards & Accolades

  • Sitejabber 2017 Customer Choice Award, Sitejabber, 2017
  • The Salt Lake Tribune's Utah 2017 Top Workplaces Award, The Salt Lake Tribune, 2017
  • Best CEOs for Women 2018, Comparably, 2018
  • Best Work-Life Balance 2018, Comparably, 2018
  • Best CEOs 2018, Comparably, 2018
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