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Adthena Snapshot
Adthena's mission is to empower marketers to optimally reach, acquire, and retain consumers with unique data-driven search intelligence.
Adthena is an award-winning search intelligence platform with the unique combination of patented, AI-driven technology, and a supportive team of paid search experts, to help brands, marketers, and agencies dominate their competitive landscapes.
We provide customers around the world with a clear view of the competitive landscape, helping them optimize their paid search spend to increase ROI, inform cross-channel strategies, and save time.
Our Whole Market View technology creates a full market map of a client’s entire search landscape; Smart Monitor automatically detects threats and opportunities every day; and our exclusive Local View solution provides the location-based strategic insights that brands, marketers, and agencies need to optimize their spend at local level.
Adthena offers four industry-exclusive solutions that give our customers an unrivalled view of the competitive landscape: Market Entry, Campaign Optimization, Strategic Advantage, and Brand Protection.
Backed by Updata Partners, Adthena was founded in 2012 and now works with 300+ clients across a wide range of industries including finance, retail, gaming, automotive, and technology. Brand customers include Bupa, Citibank, L’Oreal, M&S, Nespresso, Qantas, Volkswagen, and Volvo. Agency customers include Dentsu, GroupM, and OMD.
In 2021 alone, Adthena won 9 major search industry awards, including Best Search Software Tool at the US Search Awards and Best Software Innovation in both the US and the UK for our groundbreaking Local View product. Along with client Staysure, Adthena won Best use of Search in Finance PPC at the Global Search Awards and Best use of Data PPC (Silver) at the UK Search Awards.
We provide customers around the world with a clear view of the competitive landscape, helping them optimize their paid search spend to increase ROI, inform cross-channel strategies, and save time.
Our Whole Market View technology creates a full market map of a client’s entire search landscape; Smart Monitor automatically detects threats and opportunities every day; and our exclusive Local View solution provides the location-based strategic insights that brands, marketers, and agencies need to optimize their spend at local level.
Adthena offers four industry-exclusive solutions that give our customers an unrivalled view of the competitive landscape: Market Entry, Campaign Optimization, Strategic Advantage, and Brand Protection.
Backed by Updata Partners, Adthena was founded in 2012 and now works with 300+ clients across a wide range of industries including finance, retail, gaming, automotive, and technology. Brand customers include Bupa, Citibank, L’Oreal, M&S, Nespresso, Qantas, Volkswagen, and Volvo. Agency customers include Dentsu, GroupM, and OMD.
In 2021 alone, Adthena won 9 major search industry awards, including Best Search Software Tool at the US Search Awards and Best Software Innovation in both the US and the UK for our groundbreaking Local View product. Along with client Staysure, Adthena won Best use of Search in Finance PPC at the Global Search Awards and Best use of Data PPC (Silver) at the UK Search Awards.
